Senior Analyst - Business & Customer Analytics (all genders)

METRO/MAKRO; Düsseldorf; Vor Ort; EUR 70.000 - 110.000; Vollzeit

Benefits dieser Stelle

Flexible working hours

Mobile working option

30 days holidays

Training opportunities

Health checks and company medical care

Free gym and campus events

Employee discounts in METRO stores

Company pension plan

Daycare on campus

Zusammenfassung

METRO is seeking a Senior Analyst - Business & Customer Analytics to drive data-backed decision making across 21 countries. You will collaborate with international marketing, data science, and CRM teams to analyze customer behavior and optimize communication journeys.

You’ll build scalable reporting and automation, integrate data from multiple sources, and translate insights into actionable business recommendations, shaping CRM and marketing strategies for METRO’s wholesale business.

Qualifikationen

• Bachelor's degree in Business, Data Analytics or Computer Science or a related field.
• Minimum 5 years of experience analyzing customer behavior and marketing campaigns.
• Strong interest in CRM, retail/FMCG analytics and customer behavior.
• Advanced SQL skills, ideally with Google BigQuery and GCP.
• Experience with data visualizations using BI tools, Looker Studio required.
• Experience working with large datasets and Excel proficiency.
• Excellent analytical skills and the ability to translate data into business recommendations.
• Good command of English for international collaboration.

Aufgaben

• Drive data-backed decision making and customer-centric marketing across METRO's global markets.
• Collaborate with international marketing teams, data scientists, and CRM specialists.
• Analyze customer behavior and optimize communication journeys.
• Create data visualizations and reporting dashboards.
• Contribute to CRM tools, reporting frameworks, and marketing automation processes.
• Integrate data sets from multiple sources and ensure data quality.

Kenntnisse

5+ years analytics

CRM analytics

Data visualization

SQL

BigQuery

GCP

Looker Studio

Excel

English communication

Data-driven decisions

Ausbildung

Bachelor's degree in Business, Data Analytics or Computer Science

Tools

Google BigQuery

Google Cloud Platform (GCP)

Looker Studio

Excel

Adobe Journey Optimizer

Adobe Real-Time CDP

Jobbeschreibung

Senior Analyst - Business & Customer Analytics (all genders)

We Are Wholesale. We turn opportunities into results, shaping the future of wholesale.

At METRO,we’remore than a global food wholesaler. We are ONE METRO: adiverse team of over 85,000colleagues across more than 30 countries, united byone mission:enablingour15 million customersto create meaningful momentsin hospitality and independent trade.

We shape the M with passion,commitment,and growth mindset.This means taking on responsibility, making our company your company and creating a business together thatremainstrue to its roots but always seeksnewsolutions.

In this role, you will play a key part in driving data backed decision making and customer centric marketing across METRO’s global markets. You’ll work closely with international marketing teams, data scientists, and CRM specialists to analyze customer behavior, support with valuable data to optimize communication journeys, and build intelligent reporting and automation tools. Your work will directly influence how 21 countries engage with millions of customers—transforming data into actionable insights, scalable processes, and impactful business outcomes.

Full-time

Your responsibilities

• Implementing projects in cooperation with marketing teams from 21 countries worldwide and the METRO Group headquarters in Düsseldorf
• Analyzing and preparing reports on executed marketing and customer-related activities to identify opportunities for improving CRM communication and customer journeys
• Collaborating with the Data Science team
• Creating data visualizations
• Contribute to the design and continuous improvement of CRM tools, reporting frameworks, and marketing automation processes.
• Integrating data sets from multiple sources
• Ensuring high quality of processed and reported information

Requirements

• Bachelor's degree in Business, Data Analytics, Computer Science or a related field.
• 5+ years experience in the analysis of customer behavior and/or marketing campaigns, with an understanding of their specific characteristics
• Interest in customer behavior, CRM, and retail/FMCG analytics
• Advanced SQL skills, ideally using Google BigQuery.; experience with Google Cloud Platform (GCP)
• Knowledge of Adobe Journey Optimizer / Adobe Real-Time CDP is an advantage
• Advanced experience in preparing data visualizations using BI tools (experience with Looker Studio is required)
• Experience in working with large datasets
• Proficiency in Excel
• Strong conceptual thinking and a creative, solution-oriented approach
• Experience translating data into actionable business recommendations.
• Excellent analytical skills
• Good command of English, allowing for effective daily communication within an international team
• Willingness to continuously learn and develop new competencies

Benefits

• Work-life balance: Flexible working hours with the option of mobile working in agreement with your line manager, 30 days of holidays.
• Training: A comprehensive training offer via our own training center or externally.
• Well-being: Health days with lots of health checks and information about your well-being, company medical care including a range of preventive services, such as flu shots, OTHEB employee assistance program.
• Exciting life on campus: Free gym and sports classes, Rioba coffee bar, canteen with discounted meals for employees, many campus events.
• Discounts: discounted Jobticket as well as discounts in our wholesale stores and at many partner companies.
• Comfort: Good transport connections, free parking spaces, JobBike.
• Company pension plan: You will receive a contribution to your company pension.
• Family driven: Three daycare centers for children on campus, support of holiday camps for children of employees.
• Ready to build what’s next?: Find us at careers.metroag.de and follow us on Instagram (@metro_careers) and Linkedin (@METRO/makro).

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