Retail Media Business Analyst (all genders)

Kaufland e-commerce; Köln; Vor Ort; EUR 50.000 - 70.000; Vollzeit

Zusammenfassung

Ein führendes E-Commerce Unternehmen in Köln sucht einen Online-Marketing-Spezialisten (m/w/d) zur Identifizierung von Wachstumschancen durch Datenanalyse und zur Unterstützung von Werbekunden. Sie haben einen Master-Abschluss und mehrere Jahre Erfahrung in der Branche. Flexibles Arbeiten remote oder vor Ort möglich.

Leistungen

30 Tage Urlaub pro Jahr

Mitarbeiterrabatt für Kaufland.de

Option für Fitnessstudio-Mitgliedschaft

Unterstützung für psychologische Beratungsangebote

Qualifikationen

• Abgeschlossenes Masterstudium in einem relevanten Fach.
• Mehrjährige Erfahrung in Werbe- und Einzelhandelsbranche.
• Erfahrung mit Datenvisualisierung und Datenanalyse.

Aufgaben

• Analyse der Daten zur Identifikation von Wachstumschancen.
• Erarbeitung von Vorschlägen zur Entwicklung von Werbekunden.
• Unterstützung von internen Initiativen zur Verbesserung der Dienstleistungen.

Kenntnisse

Analytische Fähigkeiten

Fließend Deutsch

Fließend Englisch

Verständnis für die Werbe- und Einzelhandelsbranche

Ausbildung

Master-Abschluss in Business, Marketing, Informatik oder verwandten Bereichen

Tools

Bigquery

Tableau

Jobbeschreibung

Anstellungsdetails

Permanent Contract, Full-Time, Remote or Cologne / Darmstadt / Düsseldorf / Berlin

Info

Who we are

We operate the international online marketplaces of Kaufland : Several thousand sellers and millions of products make us one of the fastest growing online marketplaces. Ours is a dynamic corporate culture that merges a start-up mentality with the opportunities offered by a large corporation. We combine knowledge and many years of experience in e-commerce with flat hierarchies and a highly motivated team.

We love flexibility! You have the freedom to choose whether you want to work remotely (within Germany) or at one of our offices in Cologne, Darmstadt, Düsseldorf, or in our co-working space in Berlin. You decide what works best for you!

As a part of Online Marketing , the Retail Media team takes care of Sponsored Product Ads as well as implementing new advertising spaces (both on- and offsite) in order to increase the success of our online marketplace.

Aufgaben

Your tasks – this is what awaits you in detail

• You identify growth opportunities : You will dive deep into our own data to uncover new business opportunities on your own or in collaboration with data analysts or scientists
• You look at the data from individual advertisers and make suggestions on how they can further develop their potential, but you also derive actionable insights, for example, to add new advertisers, adding more advertising space, making product changes and additions, etc. You are also familiar with our competitors' figures and highlight growth opportunities for us
• You foster a growth-oriented mindset by understanding the needs of our advertisers and identifying solutions that align with their business objectives. You actively support and lead internal initiatives that are integral to our retail media strategy, fostering the development of our offerings. While not in a sales role, you also embrace opportunities to join advertiser calls, providing our partners impactful insights on their performance
• You leverage a data-driven approach to enhance our analysis processes, generating clear and actionable insights for your stakeholders. You understand key metrics and have the ability to explain those to stakeholders and customers of retail media solutions

Profil

Your profile – this is what we expect from you

• You have completed your Master's degree in business, marketing, computer science, information systems, economics, or a related field
• You have a deep understanding of the retail media and advertising business and multiple years of experience in roles that require innovative thinking and adaptability
• You have advanced analytical skills, with proficiency in the usage of data warehouses (like Bigquery) and data visualization tools (like Tableau), enabling you to communicate complex data insights effectively to diverse audiences
• You move fast and get things done : You thrive in an environment where quick wins matter. You understand the importance of producing early, tangible results while keeping long-term goals in mind
• You are fluent in both written and spoken English and German

Benefits

What we offer

• Create your own work-life balance : You have the flexibility to choose between working remotely (within Germany) or from one of our locations in Cologne, Darmstadt, Düsseldorf, or our co-working space in Berlin!
• Urban Sports Club and RSG Group Fitness Studios : Get top deals for fitness, swimming, yoga and more
• Mental Well-Being : We support you on your well-being journey with special offerings such as Instahelp, the digital platform for online psychological counseling
• Vacation & Sabbatical : Enjoy 30 days of vacation per year and the opportunity to take a sabbatical once you have been part of the team for a certain period!
• Option for Pluxee restaurant vouchers : Buy Pluxee vouchers through us and benefit from tax-advantaged meal allowances!
• ‘Deutschlandticket’ : We subsidise your train season ticket for more mobility
• Employee Discount : You will receive a monthly coupon for Kaufland.de
• Free choice of hardware : Mac or Lenovo, it's up to you
• Boost your growth : Benefit from our online language learning programs, diverse in-house training, and our automated 360-degree feedback
• This is who we are : Our dynamic culture combines flat hierarchies, a start-up mentality, an international team of over 65 nationalities, and the strength of the Schwarz Group to provide you an agile and secure working environment.
• We are team players : From day one, you will connect not only with your team but also with others through our digital onboarding journey, the buddy program, and regular team and company events, all‑hands meetings, powerful mornings, and much more!

Check out our Principles & our blog for even more insights into our company culture!

Diversity at Kaufland e-commerce

We welcome applications from everyone, regardless of skin colour, sexual orientation, gender identity, age, disability, ethnic origin, religion and ideology. We are signatories to the Charta der Vielfalt (German Diversity Charter) – because we know that extraordinary things can only be achieved with diversity. Read more here!

Bewerben

Why are you the perfect fit for this position?

Don't bother with cover letters - we're interested in facts and figures!

How would you like to be addressed?

Feel free to add the following pronouns "she / her", "him / he" or "they / them" optionally (e.g. after your name) in your CV.

Ansprechpartner

Your contact person: Pamina Warncke

Kaufland e-commerce Services GmbH & Co. KG

Postal address: Habsburgerring 2

50674 Köln

We are looking forward to your application!

WHO WE ARE

We at Kaufland e-commerce are an independent tech company within Schwarz Digits, responsible for operating and developing Kaufland’s international online marketplaces .

Our company is comprised of over 850 talents hailing from more than 60 nations. We unite this diversity of perspectives and strengths in interdisciplinary teams to help us find the best solutions for various projects.

WHAT SETS US APART

We have a dynamic company culture which is marked by flat hierarchies, a strong team spirit and an open culture based on learning and making mistakes. One of the foundational elements of our culture are our Company Principles , which we actively live and which are integrated in various processes from onboarding onward.

Flexibility is our greatest success factor, whether in our processes, our everyday work or in our workplace. You can work in any of our offices in Cologne, Darmstadt, Düsseldorf or remotely from anywhere inside of Germany.