Project Management Inbound Marketing

Wachter Partner; München; On-site; EUR 45,000 - 60,000; Full time

Benefits offered by this job

Permanent employment contract

Work from home up to 2 days per week

Regular after-work events

Job summary

Wachter Partner in Munich is looking for an Inbound Marketing Project Manager. In this role, you will implement campaigns, manage teams, and ensure quality and timely delivery of projects. You’re expected to advise clients on marketing automation, with a focus on HubSpot.

The ideal candidate has at least 2 years of experience, strong analytical skills, and is proficient in German and English. Work-life balance and creative freedom are emphasized in this position.

Qualifications

• At least 2 years of professional experience in agency or client-side marketing.
• In-depth expertise in advertising, online marketing, and social media.
• Very good German and good subject-related English skills.

Responsibilities

• Manage digital campaigns and projects for clients.
• Advise customers on marketing automation solutions.
• Conduct customer workshops to optimize marketing processes.

Skills

Inbound marketing

HubSpot

Social media

Cross-media campaigns

Analytical thinking

Tools

Content Management Systems

Marketing Automation Tools

Job description

Who we are.

We are WACHTER PARTS. Based in Munich since 2008. Independent in our thinking, owner-managed in our actions. It’s not ego that takes center stage – it’s the solution that really matters to our customers.

What’s to do.

As an Inbound Marketing Project Manager, ideally with a focus on HubSpot, you will be primarily responsible for implementing digital campaigns and projects for our clients. You will contribute your perspective as early as the concept and layout phase, help develop processes, and lay the foundation for efficient implementation. During implementation, you will manage internal teams and external partners, keep an eye on quality, timing, and budget, and ensure that every project goal is achieved precisely.

• Development of strategic online marketing and inbound concepts
• Advising our customers on the selection, configuration, and implementation of marketing automation solutions
• Design of holistic inbound and content strategies, including buyer personas, lead and campaign management
• Definition, modeling, and optimization of marketing automation processes for lead generation and nurturing in marketing and sales
• Overall technical and organizational responsibility for your projects
• Planning and conducting customer workshops to optimize marketing and sales processes
• Conducting demos, onboarding sessions, and training courses
• Management of technical implementation and support for the implementation of inbound and automation tools
• Preparation of cost estimates and service descriptions for quotations

What you bring with you.

• At least 2 years of professional experience in an agency or in marketing on the client side
• In-depth expertise in advertising, online marketing, and social media
• Experience in managing cross-media and digital campaigns
• Very good German and good subject-related English skills
• Confident use of content management systems and marketing automation tools, ideally HubSpot
• Strong communication skills in collaboration with technology, creative, consulting, and external partners
• Analytical thinking, structured approach to work, and clear prioritization
• Curiosity and enthusiasm for digital trends, technologies, and data-driven marketing

What we offer.

• Working in an independent, owner-managed creative agency with short decision-making processes
• Permanent employment contract from the outset
• Responsibility from day one – with real creative freedom
• Personal and professional development through varied projects and active support
• Work-life balance
• Work from home up to 2 days per week
• Top-equipped workplace in a central location
• Flat hierarchies and a strong, collegial team
• Regular after-work events and joint birthday brunches