Product Marketing Manager

SatoshiLabs; Deutschland; Vor Ort; EUR 60.000 - 75.000; Vollzeit

Zusammenfassung

A leading cryptocurrency security company is seeking a Product Marketing Manager to shape the future of Bitcoin and crypto self-custody solutions. The role involves developing go-to-market strategies and defining product messaging for Trezor hardware wallets and software applications. Ideal candidates have 3–5 years of experience in product marketing, a strong background in crypto, and a passion for blockchain innovations.

Leistungen

Paid in Bitcoin

Budget for professional development

Friendly working environment

Unlimited home office

Free on-site parking

Qualifikationen

• 3–5 years of product marketing or related experience, preferably in technology or software.
• Experience with product launches and messaging for hardware and/or software products.
• Passion for blockchain, Web3, and the future of finance.

Aufgaben

• Develop and execute go-to-market strategies for both hardware and software products.
• Define and refine product messaging and positioning.
• Collaborate with teams to create compelling product narratives.
• Conduct market research and competitor analysis.
• Provide market insights to Product and Design teams.

Kenntnisse

Product marketing experience

Communication skills

Problem-solving

Collaboration in cross-functional teams

Jobbeschreibung

Founded in 2013 and still 100% self-owned, Trezor invented the world’s first hardware wallet, establishing an entirely new industry. With a history of open-source contributions to the Bitcoin ecosystem, we have helped shape the standards for secure self-custody. Over the past decade, we have proudly served more than 2 million customers worldwide.

Headquartered in Prague, Czech Republic, our team is dedicated to making crypto security accessible and user-friendly. Our mission is to empower individuals to self-custody their Bitcoin and crypto with tools that seamlessly balance security, privacy, and usability. We believe in uncompromising self-custody, enabling people to take control of their financial future.

We’re looking for an experienced Product Marketing Manager to join our team and help shape the future of Bitcoin and crypto self-custody solutions. This role focuses on both Trezor hardware wallets and software applications (Trezor Suite on mobile & desktop), ensuring that Trezor products are clearly positioned, well-messaged, and widely adopted.

The role reports to the Product Marketing Lead and works cross-functionally across Business, Product, Design, and Sales teams. You’ll help millions of users secure their crypto assets in the most user-friendly way, driving adoption through effective product marketing strategies.

👉 Your responsibilities at Trezor

• Develop and execute go-to-market strategies for both hardware and software products, including launches, promotions, and campaigns.
• Define and refine product messaging, positioning, and value propositions that differentiate Trezor in the crypto market.
• Collaborate with content, design, and product teams to create compelling product narratives and content: website copy, app store descriptions, packaging, and sales enablement materials.
• Enable market research and competitor analysis to identify opportunities and trends in crypto, blockchain, and hardware/software security.
• Support the product lifecycle by providing market insights and feedback to Product and Design teams.
• Stay up-to-date with cryptocurrency, blockchain, Bitcoin, and Web3 trends to ensure Trezor remains a trusted leader in security and usability.

💪 What makes you the perfect candidate?

• 3–5 years of product marketing or related experience, preferably in technology, consumer electronics, or software.
• Proven experience managing product launches, messaging, and positioning for hardware and/or software products.
• Experience with Bitcoin, crypto, and DeFi strongly preferred.
• Passion for blockchain, Web3, and the future of finance.
• Strong written and verbal communication skills in English.
• Ability to work collaboratively in cross-functional teams.
• Strong problem-solving skills and a proactive, user-first mindset.
• Shares Trezor’s mission for secure and user-friendly self-custody.

🤝 What will you get in return?

• Unique opportunity to be a part of a brand that has revolutionized the crypto industry more than once
• You'll be working closely with the grandfathers of the bitcoin hardware wallets industry
• You can get paid in bitcoin
• Friendly working environment and unlimited home office
• Budget for professional development (training programs, courses, and workshops of your choice)
• Renovated offices (including gym, football table, billiards, PlayStation and a 3D printer)
• Other benefits such as a MultiSport card, company mobile phone tariff, etc.
• Free on-site parking

👋 Sounds good? We want to hear from you: just submit your CV along with a cover letter and some examples of your work. We’ll definitely get in touch with you as soon as we review your application, most likely within a week.