Product Lead, MarTech

Wolt; Berlin; Vor Ort; EUR 70.000 - 90.000; Vollzeit

Zusammenfassung

A dynamic tech company is seeking a Product Lead for Marketing Technology in Berlin. You will own the vision and strategy for CRM tools, working closely with engineering and marketing teams to enhance user engagement. This role requires proven experience in B2B or MarTech, strong analytical skills, and a startup mentality. The compensation includes a base salary and RSUs from a well-known partner.

Qualifikationen

• Proven experience in relevant roles with user acquisition and marketing automation.
• Strong data-analysis skills and understanding of technology.
• Experience managing internal stakeholders and partnering with marketing teams.

Aufgaben

• Define and drive vision and roadmap for CRM and user acquisition platform.
• Collaborate with engineering, product, data, and marketing teams.
• Lead strategic projects focused on automation and performance measurement.

Kenntnisse

Product Lead or Product Manager experience

B2B, AdTech or MarTech experience

Data analysis skills

Stakeholder management

Automation and campaign management

Jobbeschreibung

Product Management

Berlin, Germany · Stockholm, Sweden · Helsinki, Finland

Full‑time

About Wolt

At Wolt we create technology that brings joy, simplicity and earnings to neighborhoods around the world. We started with restaurant food delivery in 2014 and now deliver almost everything. We operate in over 500 cities in 30 countries and, in 2022, joined forces with DoorDash to expand globally.

Working at Wolt is challenging but exciting. Here you will iterate, ship and learn rapidly. If you’re a self‑starter with drive and entrepreneurial spirit, this could be your next big move.

Product Lead – Marketing Technology

Your mission is to empower the product and marketing teams to connect with the right users at the right time, with the right message, and on the right channels by advancing and expanding our CRM tools and capabilities.

What you’ll be doing

As a Product Lead for the MarTech team, you will define and drive the vision and roadmap for our CRM and user acquisition platform and its underlying technology stack. You will collaborate with cross‑functional teams (engineering, product, data, marketing) and lead multiple strategic projects. Your focus will be on automation, segmentation, personalization, campaign management, orchestration, and performance measurement to enable targeted, context‑aware, consistent CRM across key channels (in‑app, push, email).

Our humble expectations

• Proven experience as a Product Lead or Product Manager in B2B, AdTech, or MarTech, especially CRM, user acquisition, marketing automation, and measurement.
• Strong data‑analysis skills, engineering understanding, design sensitivity, and business savviness. Ability to work like a startup CEO.
• Experience managing internal stakeholders and partnering with marketing teams.
• Comfort with high ownership and high visibility; ability to deliver measurable impact on the bottom line.
• Experience in data science or machine‑learning projects is a plus but not required.

Next steps

The position will be filled as soon as we find the right person, so apply early if you’re excited about joining us.

The compensation package includes a base salary and DoorDash RSUs.

Our Commitment to Diversity and Inclusion

We are committed to building an inclusive community. We hire and cultivate diverse teams from all backgrounds, experiences, and perspectives to foster true innovation.