Paid Social Content Creator

Jobtailor; Köln; Vor Ort; EUR 50.000 - 70.000; Vollzeit

Zusammenfassung

Jobtailor Köln is seeking a creative Video Producer to lead end-to-end production of video content for paid channels, from concept through editing to distribution. You will craft engaging formats, test hooks and collaborate with the performance team to scale winning videos.

The role requires hands-on shooting/editing, strong German and English, and the ability to deliver content for multiple markets. On-site in Cologne with independent shoot leadership.

Qualifikationen

• Several years of experience in video production for brands, studios or creators.
• Experience creating video creatives for paid ads and performance campaigns.
• Strong sense for formats and testing ideas across channels.
• Proficient in shooting and editing tasks independently.
• Strong organizational skills for coordinating shoots, talent, locations and gear.
• Comfortable on camera or eager to try it.
• Ability to produce content for multiple markets and audiences.
• Very good German and good English skills.
• Experience using AI-assisted tools.

Aufgaben

• Produce video creatives for paid channels (Meta, TikTok, YouTube, LinkedIn) and test variations.
• Develop new formats and series beyond basic editing for Ordio.
• Contribute proactive creative ideas and evolve existing content.
• Plan and lead shoots end-to-end: concept, talent, locations, equipment, directing and publishing.
• On- and off-camera participation: host, present, or appear in videos.
• Own the full production pipeline from raw footage to distribution across formats.
• Create content that works across multiple countries and languages.

Kenntnisse

Video production experience

Paid ads / performance marketing

Format idea development

Hands-on from A to Z (shoot & edit)

Shoots coordination & organization

On-camera presence

Cross-market content strategy

German (very good) & English skills

AI-assisted tools experience

Tools

AI-assisted tools

Jobbeschreibung

Responsibilities

• Paid ads in focus. You produce video creatives for our paid channels (Meta, TikTok, YouTube, LinkedIn), continuously develop new hook and format variations, and work closely with the performance/growth team on testing, iterating and scaling the best ads.
• Develop formats instead of just editing clips. You invent and test new video formats for Ordio— from recurring series and interviews to product stories—always keeping an eye on what works in our market and with top performers.
• Be proactive creatively. You contribute your own ideas, draw inspiration from other channels, and continuously evolve our existing content instead of waiting for briefs.
• Own shoots end-to-end. You independently plan and lead shoots: concept, sourcing talent, freelancers, locations and equipment, directing on set, editing and publishing.
• On and off camera. You bring internal voices, customers and partners on camera, host and present—and also take on roles in front of the camera yourself.
• Production ownership. You own the entire pipeline: from raw footage through editing, shorts cutdowns and distribution across platforms and aspect ratios.
• Think internationally. You produce content that works across multiple countries and languages and adapt formats to our growing markets.

Qualifications

• Several years of experience in video production— for a brand, a studio or as a creator— with a portfolio that demonstrates range, speed and taste.
• Experience with video creatives for paid ads / performance marketing: you know what makes an ad work in the first seconds and think in hooks, variants and A/B tests.
• A genuine sense for formats: you study channels, understand why something works, and can come up with multiple format ideas for any topic.
• Hands‑on from A to Z: you shoot and edit yourself and feel responsible for the result, not just your part.
• Organizational talent for shoots: you source and coordinate talent, freelancers, locations and equipment while keeping an overview.
• You are comfortable on camera or keen to try it.
• You think beyond borders and enjoy producing for different markets and audiences.
• Very good German and good English skills.
• Experience using AI‑assisted tools.