- Responsibility for online marketing projects
- Communication with clients and partners regarding project inquiries, ongoing projects, and marketing strategies
- Creation and optimization of paid media campaigns on Meta and Google
- Budget responsibility for paid media activities within client projects
- Planning and conducting client meetings and meetings within the project team
- Developing and analyzing initiatives and campaigns along the customer journey
- Preparing corresponding reports
- Monitoring current paid media trends and integrating them into campaign strategies
Requirements
- At least two years of professional experience in a similar position, preferably in an agency environment
- In-depth knowledge of online marketing, with a focus on Google Ads or Meta Ads
- Completed degree or vocational training in marketing, media, or communications
- Good knowledge of analytics tools such as Google Analytics and common reporting tools such as Google Looker Studio
- Strong analytical and data interpretation skills, as well as experience in conversion optimization
- Hands-on mentality and the ability to manage multiple projects simultaneously
- Confident use of project management tools
- Excellent communication skills and a confident manner when communicating with clients
- Fluent German and good written and spoken English
- Google Ads certification (preferred)
- Ability to turn numbers, data, and facts into engaging and easy-to-understand presentations
- Initial experience with bid management tools
- Familiarity with landing page optimization and A/B testing
Core Competencies
Demonstrates expertise in online marketing with a strong focus on Google Ads and Meta Ads, alongside proficiency in analytics tools like Google Analytics and Google Looker Studio. Capable of managing multiple projects, optimizing paid media campaigns, and effectively communicating with clients in both German and English.
Highest-signal resume keywords
- Online Marketing Expertise
- Google Ads Proficiency
- Meta Ads Proficiency
- Google Analytics Knowledge
- Project Management Skills
ATS Optimization Keywords
Hard Skills
- Paid Media Campaign Optimization
- Conversion Optimization
- A/B Testing
- Landing Page Optimization
- Data Interpretation
- Reporting Skills
- Budget Management
- Client Communication
- Campaign Development
- Trend Monitoring
Soft Skills
- Excellent Communication Skills
- Hands-on Mentality
- Ability to Manage Multiple Projects
Certifications & Qualifications
Industry Keywords
- Online Marketing
- Agency Environment
- Client Meetings
- Customer Journey
- Marketing Strategies
Tools & Technologies
- Google Ads
- Meta Ads
- Google Analytics
- Google Looker Studio
- Bid Management Tools
- Project Management Tools