Marketing Lead (w/m)

Smartivate; Karlsruhe; Vor Ort; EUR 60.000 - 90.000; Vollzeit

Benefits dieser Stelle

Innovative environment

Career development

Friendly team

Short decision paths

Social/team events

Zusammenfassung

Smartivate in Karlsruhe seeks a Marketing Lead to join a 6-person team and drive market entry through a robust digital strategy, aimed at increasing sales. You will craft compelling content for the website and influencers, while leading SEO/SEM/SEA campaigns across channels.

You will establish early client contacts, leverage commercial insight, and represent the company at conventions and trade fairs. German and English fluency is required.

Qualifikationen

• Bachelor or Master degree in marketing or sales.
• Experience in B2B environment; IT industry preferred.
• Fluent German and English speaking and writing.

Aufgaben

• Initiate and execute a digital marketing strategy for market entry to drive sales.
• Create compelling content for web articles and influencer content for social media.
• Manage SEO, SEM and SEA campaigns.
• Establish first contacts with potential clients.
• Represent Smartivate at conventions and trade fairs.

Kenntnisse

Communication

Influencing

Interpersonal skills

Commercial awareness

Negotiation

Strategic thinking

Ausbildung

Bachelor/Master in Marketing or Sales

Jobbeschreibung

As a Marketing lead at Smartivate, you will become an integral member of the 6-person team generating leads, creating content which in turn increases traffic on the website

• As a marketing strategist you will initiate and execute a digital marketing strategy for our market entry to drive sales
• You will create attractive, best in class content for our web articles, influencer content for social media, and marketing campaigns to drive adoption of new products
• You will manage SEO, SEM and SEA-Campaigns
• Establishing first contacts with the potential clients
• Representing Smartivate at conventions and trade fairs

Your profile

• You have good communication, Influencing and interpersonal skills
• You have commercial awareness, negotiation skills and the ability to think strategically
• Possess relevant experience in the B-to-B environment (IT industry preferred)
• You have completed a Bachelor/Master with knowledge of mrketing/sales
• Good command over German and English both in speaking and writing

We offer

• Opportunity to think and act big, exercising continuous innovation and thoughtful experimentation
• Creative work environment and short decision-making paths
• Promotion of personal and professional career goals and skills
• A team of young, enthusiastic and nice colleagues with whom you can have a nice chat after work (if you feel like it)
• If you aren’t afraid to try new things, if you believe human insights, strategic rigor, creative craft, and brilliant execution matter, join us!