Marketing Coordinator

Keefe's Air Conditioning & Heating, Inc; Deutschland; Hybrid; EUR 36.000 - 52.000; Vollzeit

Zusammenfassung

Keefe's Air Conditioning & Heating, Inc. is seeking a Marketing Coordinator to support planning and execution of campaigns, social content, and promotional initiatives across channels.

You will work with the Marketing Manager to assist with content creation, market research, and campaign analytics, ensuring consistent brand messaging. The ideal candidate holds a Bachelor's in Marketing or related field and has 2+ years of experience in marketing, communications, or digital campaigns.

Qualifikationen

• Bachelor's degree in Marketing or related field required.
• 2+ years of marketing, communications, or related experience required.
• Experience creating content for social media and digital campaigns.
• Experience using Canva or Adobe Creative Suite preferred.

Aufgaben

• Plan, develop, and execute marketing campaigns and promotional initiatives.
• Create cross-channel marketing content for social, websites, print, and more.
• Support content creation with fresh footage and repurpose assets.
• Schedule, publish, and monitor organic social media content.
• Assist in tracking campaign performance using analytics tools.
• Coordinate with designers and external vendors to support initiatives.
• Maintain brand messaging across all channels.

Kenntnisse

Social media management

Content creation

Video editing

Brand consistency

Analytics

Project coordination

Ausbildung

Bachelor's degree in Marketing

2+ years marketing experience

Tools

Canva

Adobe Creative Suite

Content scheduling tools

Jobbeschreibung

Job Summary

The Marketing Coordinator supports the planning and execution of marketing campaigns, social media content, and promotional initiatives across multiple channels. This role works closely with the Marketing Manager to assist with content creation, market research, campaign analytics, and coordination of internal and external marketing efforts while ensuring consistent brand messaging across all platforms.

Duties & Responsibilities

• Collaborate with the Marketing Manager to plan, develop, and execute marketing campaigns and promotional initiatives.
• Create cohesive cross-channel marketing content and collateral for platforms including social media, websites, print, out-of-home (OOH), connected TV (CTV), SMS, direct mail, email, brochures, and advertisements.
• Support content creation by capturing new footage and repurposing existing video and photo assets for marketing use.
• Schedule, publish, and monitor engaging organic social media content.
• Monitor social media trends, local events, and seasonal opportunities to help identify new marketing and content ideas.
• Plan and execute internal marketing initiatives including company newsletters, quarterly events, and community engagement activities.
• Assist in tracking marketing campaign performance using analytics tools and preparing reports.
• Provide support in maintaining and updating the company’s website, marketing databases, and customer lists as needed.
• Coordinate with internal teams, designers, and external vendors to support the execution of marketing initiatives.
• Assist with organizing promotional events, trade shows, and product launches.
• Ensure brand consistency across all marketing channels and communications.

Competencies for Success

• Communication
• Organization & Time Management
• Initiative
• Creativity
• Problem Solving
• Attention to Detail
• Collaboration
• Results Orientation

Required Skills & Abilities

• Strong knowledge of social media platforms, trends, and content scheduling tools
• Basic understanding of digital and traditional marketing channels
• Experience using design or content creation tools such as Canva, Adobe Creative Suite, or similar platforms
• Strong video editing and visual storytelling skills
• Strong attention to detail and ability to maintain brand consistency across all marketing materials
• Ability to prioritize, organize, and complete multiple projects in a timely and independent manner
• Ability to learn new software, platforms, and marketing tools as needed
• Ability to collaborate effectively with operations, sales, and customer service teams
• Strong written and verbal communication skills
• Ability to adapt quickly to changing demand and seasonal conditions
• Take initiative and have urgency.

Education & Experience

• Bachelor’s degree in Marketing, Communications, Public Relations, or a related field preferred.
• 2+ years of marketing, communications, or related experience required.
• Experience creating content for social media, digital marketing, or promotional campaigns.
• Experience using design or content creation tools such as Canva, Adobe Creative Suite, or similar platforms preferred.
• Experience managing or assisting with social media accounts for a business or organization preferred.
• Experience in home services or other fast-paced service industries is a plus but not required.

Physical Demands

• Ability to stand, walk, climb, bend, stoop, and crouch for extended periods of time

Remote Work Eligibility

Eligible with prior approval

Supervisory Component

No

Managerial Component

No

Confidentiality Component

Yes