Marketing Automation Manager (m/f/x)

HelloFresh; Berlin; Vor Ort; EUR 55.000 - 85.000; Vollzeit

Zusammenfassung

Join HelloFresh as an Automation Manager, where you'll optimise and automate CRM activities across multiple markets. Collaborate with various teams to enhance customer experience and ensure platform stability. This role requires strong expertise in Salesforce Marketing Cloud and a passion for problem-solving in a dynamic environment.

Leistungen

Healthy discount on weekly HelloFresh boxes

Annual learning and development budget

Budget for home office supplies

Monthly transportation budget

Free crash course in German

Compensation for advanced German classes

Discounts for gyms & sports clubs

Summer & winter parties

Qualifikationen

• Experience in the field of CRM.
• Strong knowledge of SQL and AMPScript.
• Full professional English proficiency.

Aufgaben

• Continuous evaluation, optimisation and automation of existing CRM initiatives.
• Building and managing automation programs and processes in Salesforce Marketing Cloud.
• Ensuring segmentation, messaging/content/imagery for all channels.

Kenntnisse

Email marketing concepts

Problem-solving skills

Team player abilities

SQL knowledge

AMPScript knowledge

Tools

Salesforce Marketing Cloud

SSJS

HTML

Jobbeschreibung

As a n Automation Manager , you’ll join the CRM Automation team who are working to automize and optimise CRM activity. Additionally, the role will cooperate closely with the Campaign team to run initiatives across all countries and in relation with other functions like Customer Experience, Tech and Product teams.

Above all, we are looking for people who will make HelloFresh better. We believe there are many different ways of developing skills and we love diverse experiences! So even if you don’t “tick all the boxes” but think you’d thrive in this role, we would really like to learn more about you.

What you’ll do

• Continuous evaluation, optimisation and automation of existing CRM initiatives for the HelloFresh Group
• Building and managing complex automation programs and processes in Salesforce Marketing Cloud through use of SSJS, APIs, SQL, AMPScript, and other tools
• Reviewing and managing the Salesforce Marketing Cloud ecosystem across 20+ markets to maintain healthy platform stability and data quality
• Ensuring segmentation, messaging/content/imagery, customer journeys and reporting for all channels (email, mobile app, SMS, DM, etc) are all fully optimised
• Work closely with our Tech team to support with implementation of new platform features and releases

What you’ll bring

• Experience in the field of CRM
• Experience with Salesforce Marketing Cloud
• Excellent understanding of email marketing concepts and metrics
• Strong problem-solving skills with a creative approach and team player abilities
• Strong knowledge of SQL and AMPScript
• HTML , SSJS and Cloudpages experience are a plus
• Full professional English proficiency
• Strong verbal and communication skills
• Ability to work autonomously in a fast-moving / fast-growth environment

What we offer

• Healthy discount on weekly HelloFresh boxes
• Annual learning and development budget to attend conferences or purchase educational resources plus access to the HelloFresh Academy
• Budget for home office supplies
• Monthly transportation budget through Rydes app
• A diverse and vibrant international environment of 70+ different nationalities
• Additional perks include: Free crash course in German, compensation for advanced external German classes, discounts for John Reed gyms & Urban Sports Club, summer & winter parties, discount on our HelloFresh GO vending machines
• The chance to have a significant impact on one of the fastest-growing technology companies in Europe in an exciting growth phase

Are you up for the challenge?

Please submit your complete application below including your salary expectations and earliest starting date.

After submitting an application our team will review this and get back to you within 5 business days.

About the company

HelloFresh SE is a publicly traded meal kit company based in Berlin, Germany.

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