Manager, Field Force Effectiveness – Customer Planning & Launch Readiness (m/f/d)

GSK; München; Vor Ort; EUR 77.000 - 128.000; Vollzeit

Zusammenfassung

GSK Germany is seeking a Manager Field Force Effectiveness – Customer Planning & Launch Readiness to shape future launches in Germany. You will translate market insights into actionable launch strategies, align with Commercial, Medical, Analytics, Digital & Tech teams, and develop new frameworks where data or standards are limited.

Success requires strong strategic thinking, excellent analytical skills and fluency in German and English, with a track record in Sales Excellence and field

Qualifikationen

• Degree in Life Sciences, Business, Data Science, Health Economics or related field.
• Significant experience in Sales Effectiveness, Commercial Excellence, Sales Operations
• Proven track record designing, implementing and optimizing Sales Force Effectiveness programmes with CRM and field analytics
• Strong understanding of field execution processes including targeting, segmentation, call planning, territory design and KPI management
• Fluent German and English

Aufgaben

• Shape customer engagement, deployment and go-to-market strategies for future pipeline assets by translating market dynamics, customer insights and business priorities into actionable launch recommendations.
• Develop fit-for-purpose launch planning approaches in situations where historical benchmarks, established standards or existing structures may be limited.
• Partner with Commercial, Medical and Launch Leadership teams to influence key strategic decisions and ensure launch strategies are aligned to customer and business needs.
• Leverage previous launch experiences, insights and best practices to continuously improve launch planning methodologies and future launch readiness approaches.
• Develop customer, market potential and deployment recommendations that support effective resource allocation and field readiness planning.
• Create innovative targeting, segmentation and engagement frameworks that enable future field teams to engage the right customers in the most impactful way.
• Collaborate with Analytics, Digital & Tech and external partners to integrate multiple data sources and insights into launch planning and decision-making.
• Help build and strengthen GSK Germany's evolving Launch Excellence capability by establishing new methodologies, frameworks and best practices that support future growth.

Kenntnisse

Sales Excellence

Sales Operations

CRM systems

Field analytics

Targeting & Segmentation

KPI management

Data literacy

Excel

Self-service analytics

Veeva CRM

German & English proficiency

Ausbildung

Bachelor’s Degree or higher in Life Sciences/Business/Data Science/Health Economics

Tools

Veeva CRM

Jobbeschreibung

GSK remains committed to achieving bold commercial ambitions for the future. By 2031, we aim to deliver £40 billion in annual sales, leveraging our existing strong performance momentum to significantly increase our positive impact on the health of billions of patients globally. Our Ahead Together strategy is centred on early intervention to prevent and alter the course of disease, t
hereby protecting people and supporting healthcare systems.

Our diverse portfolio consists of vaccines, specialty medicines, and general medicines.
Through continuous innovation and a dedicated focus on scientific and technical excellence, we strive to develop and launch new, groundbreaking treatments that address critical health challenges.

As Manager Field Force Effectiveness – Customer Planning & Launch Readiness, you will play a pivotal role in shaping how future medicines are successfully launched in Germany.

This is a highly strategic role for an experienced launch professional who enjoys creating structure where established approaches do not yet exist. You will help shape customer engagement, deployment and go-to-market strategies for future pipeline assets, leveraging data, insights, previous launch learnings and sound commercial judgement to develop fit-for-purpose approaches that maximise launch success.

Working closely with Commercial, Medical, Analytics, Digital & Tech and Launch Leadership teams, you will influence critical pre-launch decisions by translating complex market dynamics, customer needs and business priorities into actionable launch recommendations. In many cases, you will be developing new frameworks, methodologies and approaches where historical data, established standards or existing structures are limited.

This is a unique opportunity to help build GSK Germany's future Launch Excellence capability, creating new ways of working that strengthen launch readiness, accelerate organisational learning and establish launch excellence as a competitive advantage for the future.

Success in this role requires strategic thinking, strong commercial judgement, intellectual curiosity and a passion for transforming complex information into clear recommendations that enable better business decisions and successful launches.

In this role you will

• Shape customer engagement, deployment and go-to-market strategies for future pipeline assets by translating market dynamics, customer insights and business priorities into actionable launch recommendations.
• Develop fit-for-purpose launch planning approaches in situations where historical benchmarks, established standards or existing structures may be limited.
• Partner with Commercial, Medical and Launch Leadership teams to influence key strategic decisions and ensure launch strategies are aligned to customer and business needs.
• Leverage previous launch experiences, insights and best practices to continuously improve launch planning methodologies and future launch readiness approaches.
• Develop customer, market potential and deployment recommendations that support effective resource allocation and field readiness planning.
• Create innovative targeting, segmentation and engagement frameworks that enable future field teams to engage the right customers in the most impactful way.
• Collaborate with Analytics, Digital & Tech and external partners to integrate multiple data sources and insights into launch planning and decision-making.
• Help build and strengthen GSK Germany's evolving Launch Excellence capability by establishing new methodologies, frameworks and best practices that support future growth.

Why You?

Basic Qualifications & Skills

We are looking for professionals with these required skills to achieve our goals:

• Degree in Life Sciences, Business, Data Science, Health Economics or a related discipline.
• Significant experience in Sales Effectiveness, Commercial Excellence, Sales Operations or related functions within the pharmaceutical or healthcare industry.
• Proven track record in designing, implementing and optimising Sales Force Effectiveness programmes, including the use of CRM systems and field analytics to drive performance.
• Strong understanding of field execution processes, including targeting, segmentation, call planning, territory design and KPI management.
• Demonstrated sound data literacy and analytical capabilities, with the ability to independently explore and interpret data from Veeva CRM and other relevant data sources.
• Experience using Excel, self-service analytics tools and data sets to identify trends, generate actionable business insights, support evidence-based decision making and provide clear recommendations for Medical and Commercial stakeholders.
• Solid knowledge of field operations, territory models, workflow processes and operational best practices in commercial field teams.
• Fluent written and spoken German and English.

Preferred Qualifications & Skills

Please note the following skills are not necessary, just preferred, if you do not have them, please still apply:

• Advanced degree such as an MBA, MSc or equivalent.
• Expert conceptual thinker with the ability to translate complex analyses into clear, practical and high-impact recommendations for field teams and leadership.
• Pragmatic and results-focused, with a data-driven mindset and a strong bias for action and measurable outcomes.
• Clear and compelling communicator who simplifies complexity and tailors messages effectively for different audiences.
• Collaborative team player with a coaching mindset, capable of building trust, influencing without authority and driving change across a matrix environment.
• Strong problem-solver who anticipates challenges, identifies improvement opportunities and proactively implements solutions.
• Adaptable and resilient, able to navigate ambiguity, manage multiple priorities and maintain momentum in a fast-moving commercial environment.

Skills

Business Acumen, Data to Insights, Digital Literacy, Influencing Without Authority, Problem Solving, Project Management, Sales Performance, Scientific Literacy

Germany Salary Range / Gehaltsbandbreiten Deutschland: EUR 76,500 to EUR 127,500For positions covered by collective bargaining, employment conditions and remuneration are determined by the applicable collective agreements for the chemical industry as well as internal policies. More detailed information on compensation will be provided during the recruitment process. Depending on the role and internal policies, the position may also be eligible for a bonus (if applicable and based on defined, non-discretionary criteria) and/or awards for exceptional performance (granted at the employer’s discretion). All benefits arising from the applicable collective bargaining agreement, such as holiday allowance and additional paid time off, will be provided in full, in accordance with that agreement and German law. Other benefits may also be offered, which may include health & wellbeing benefits, pension plan and paid parental leave & care of family member leave.Für tarifgebundene Positionen richten sich Beschäftigungsbedingungen und Vergütung nach den jeweils geltenden Tarifverträgen der chemischen Industrie sowie internen Richtlinien. Weiterführende Informationen zur Vergütung werden während des Einstellungsprozesses zur Verfügung gestellt. Abhängig von der Rolle und internen Richtlinien kann die Position u.a. auch einen Bonus und Awards für außergewöhnliche Leistungen beinhalten. Ergänzend zu den tarifvertraglichen Leistungen, wie z.B. Urlaubsgeld und zusätzlichen Freistellungstagen, können weitere Benefits angeboten werden, beispielsweise eine Altersvorsorge, Health & Wellbeing Benefits sowie bezahlte Elternzeit und Pflegezeit.

Why GSK?

Uniting science, technology and talent to get ahead of disease together.

GSK is a global biopharma company with a purpose to unite science, technology and talent to get ahead of disease together. We aim to positively impact the health of 2.5 billion people by the end of the decade, as a successful, growing company where people can thrive. We get ahead of disease by preventing and treating it with innovation in specialty medicines and vaccines. We focus on four therapeutic areas: respiratory, immunology and inflammation; oncology; HIV; and infectious diseases – to impact health at scale.

People and patients around the world count on the medicines and vaccines we make, so we’re committed to creating an environment where our people can thrive and focus on what matters most. Our culture of being ambitious for patients, accountable for impact and doing the right thing is the foundation for how, together, we deliver for patients, shareholders and our people.

GSK is an Equal Opportunity Employer. This ensures that all qualified applicants will receive equal consideration for employment without regard to ethnicity, colour, religion, sex (including pregnancy, gender identity, and sexual orientation), parental status, national origin, age, disability, genetic information (including family medical history), military service or any basis prohibited under federal, state or local law.

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