Lifecycle Marketing Manager, SMB Ads

Openai; Deutschland; Remote; EUR 70.000 - 110.000; Vollzeit

Zusammenfassung

OpenAI is building the SMB Ads Marketing team to connect small and medium businesses with its advertising platform. The Lifecycle Marketing Manager will build, own, and lead lifecycle programs for SMB advertisers, taking opportunities from initial interest through first campaign to sustained growth.

You will set the lifecycle strategy, own the program roadmap and performance goals, and lead delivery from customer insight and journey design through launch, measurement, and iteration.

Jobbeschreibung

About the Team

OpenAI is building the next generation of advertising for an AI-powered world. As AI changes how people discover information, explore possibilities, and make decisions, we believe this presents a huge opportunity for small and medium-sized businesses to connect with customers in new ways. The SMB Ads Marketing team is building this opportunity from the ground up. We define how businesses discover OpenAI’s advertising platform, become successful advertisers, and grow their investment over time. Working closely with Product, Ads Engineering, Data Science, and Sales, we combine customer insight, rigorous experimentation, and fast execution to turn early opportunities into scalable growth.

About the Role

We are seeking a Lifecycle Marketing Manager to build, own, and lead lifecycle programs for SMB advertisers at OpenAI. This is a zero-to-one opportunity to establish the strategy and programs that guide businesses from initial interest and their first campaign to sustained success and growth. You will set the lifecycle strategy, own the program roadmap and performance goals, and lead delivery from customer insight and journey design through launch, measurement, and itera...