Internship - Marketing Data Analysis (m/f/d)

Alpitronic; Ottobrunn; Vor Ort; EUR 6.700 - 13.000; Teilzeit

Benefits dieser Stelle

Lunch provided by the company

Internship allowance

Zusammenfassung

Alpitronic invites interns to join the marketing team to conduct keyword research, analyze competitors and align content strategy with SEO best practices.

You will gather stakeholder input, maintain claims messaging, and identify opportunities to improve engagement, site performance and conversions. Collaboration with writers and developers is key as you help publish high-quality content and monitor metrics like organic traffic and rankings.

Qualifikationen

• Student internship in marketing, communications or analytics.
• Prior internship or project experience in marketing, content or analytics preferred; no extensive professional experience required.
• Strong analytical mindset and interest in developing SEO/data analysis skills (keyword research, competitive analysis, performance tracking).
• Comfortable with spreadsheets and data tools (Excel, Google Sheets).
• Good written communication for structuring findings and drafting content.
• Strong organizational skills and collaborative mindset with openness to feedback in a dynamic environment.
• Excellent command of English; proficiency in German or Italian is a plus.

Aufgaben

• Conduct keyword research and competitor analysis to align with SEO/GEO best practices and our content strategy.
• Gather input from internal stakeholders and maintain the claims register with accurate messaging.
• Identify content opportunities and emerging topics to improve engagement, site performance and conversions.
• Collaborate with writers, developers and stakeholders to support creation/publication of digital content.
• Track and analyze website performance metrics (organic traffic, keyword rankings, AI search visibility) and derive optimization recommendations.

Kenntnisse

Keyword research

Analytical mindset

Excel/Google Sheets

Written communication

Organizational skills

Collaboration

English fluency

Ausbildung

Currently pursuing studies in Marketing/Communications/Business/Data/Analytics

Tools

Excel

Google Sheets

Jobbeschreibung

Your Responsibilities

• Conduct keyword research and competitor analysis to align with SEO/GEO best practices and our content strategy


• Gather input from internal stakeholders and maintain the claims register, ensuring accurate and up-to-date messaging


• Identify content opportunities and emerging topics to improve user engagement, website performance and conversion rates


• Collaborate with writers, developers and relevant stakeholders to support the creation and publication of high-quality digital content


• Track and analyze website performance metrics (e.g. organic traffic, keyword rankings, and AI search visibility) and derive recommendations for ongoing content optimization

Your Qualifications & Skills

• Currently pursuing studies in Marketing, Communications, Business, Data/Analytics or a related field


• Prior internship or project experience in marketing, content or analytics preferred; no extensive professional experience required


• Strong analytical mindset and interest in developing SEO/data analysis skills (e.g. keyword research, competitive analysis, performance tracking)


• Comfortable working with spreadsheets/data tools (Excel, Google Sheets)


• Good written communication for structuring findings and drafting content


• Strong organizational skills and attention to detail, collaborative mindset with openness to feedback in a dynamic work environment


• Excellent command of English; proficiency in German or Italian as a plus

OUR COMMITMENT

• A unique internship experience in an innovative working environment and in a young, dynamic team


• High-tech projects in the future field of electric mobility


• Internship allowance (unless otherwise contractually agreed for school or university internships)


• Lunch provided by the company and gadgets

WHY ALPITRONIC

Together with our customers, we are driving the world towards sustainable mobility – with cutting‑edge technology, we inspire with the most innovative and reliable solutions. With our roots in South Tyrol, we are market and innovation leaders and set the future charging infrastructure standards from our locations in Bolzano/Bozen, Bergamo, Bologna, Munich and Charlotte (USA).

WHAT MAKES WORKING FOR US SPECIAL

We are excited to meet individuals who are enthusiastic about making things happen, take personal responsibility and appreciate seeing the direct results of their work in the final product. We are a fast‑growing company and offer our top teams a diverse and challenging range of tasks in a respectful corporate culture. Your contributions matter, are appreciated and have a significant impact! Join us and be part of our team!