Employer Branding Specialist (m/f/d)

Alpitronic; München; Vor Ort; EUR 65.000 - 90.000; Vollzeit

Benefits dieser Stelle

Bonus system and performance-related–“

Additional company benefits

Zusammenfassung

Alpitronic seeks an experienced Employer Branding professional to design and drive our employer branding initiatives in Munich. You will coordinate with Talent Acquisition, HR Business Partners, Marketing and Leadership to ensure consistent messaging and a strong employer brand across all touchpoints.

The role requires storytelling, copywriting, and content creation skills, plus fluency in English and German (Italian a plus).

Qualifikationen

• Degree in Marketing, Communications, HR, or a related field.
• Several years of previous experience in employer branding, communications or recruitment marketing.
• Strong storytelling, copywriting, and content creation skills.
• Experience with social media platforms and employer review sites.
• Clear and concise verbal and written communication, with the ability to tailor messages to different audiences and cultural contexts.
• High level of initiative, creativity and cross-functional collaboration.
• Excellent command of English, German and/or Italian.

Aufgaben

• Design a comprehensive employer branding action plan aligned with Alpitronic’s strategic business and HR goals.
• Act as a central point of contact for all employer branding activities, ensuring close collaboration with Talent Acquisition, HR Business Partners, Marketing, Communications, and Leadership.
• Facilitate cross-departmental alignment to ensure consistent messaging, shared ownership of the employer brand, and the integration of branding efforts into broader business and people strategies.
• Collaborate with HR and Marketing to enhance Alpitronic’s visibility and consistency across all talent touchpoints, including job platforms, career website and landing pages, LinkedIn and other social media channels and employer review platforms.
• Identify and empower employees who embody Alpitronic’s values to act as brand ambassadors, by developing engagement formats such as ambassador programs, internal campaigns and storytelling workshops.

Kenntnisse

Employer branding

Storytelling

Social media

Copywriting

Stakeholder management

Languages

Ausbildung

Marketing degree

Communications degree

HR related field

Jobbeschreibung

YOUR RESPONSIBILITIES

• Design a comprehensive employer branding action plan that aligns with Alpitronic’s strategic business and HR goals
• Act as a central point of contact for all employer branding activities, ensuring close collaboration with key internal stakeholders including Talent Acquisition, HR Business Partners, Marketing, Communications, and Leadership
• Facilitate cross-departmental alignment to ensure consistent messaging, shared ownership of the employer brand, and the integration of branding efforts into broader business and people strategies
• Collaborate closely with HR and Marketing to enhance Alpitronic’s visibility and consistency across all talent touchpoints, including job platforms, career website and landing pages, LinkedIn and other social media channels and employer review platforms
• Identify and empower employees who embody Alpitronic’s values to act as brand ambassadors, by developing engagement formats such as ambassador programs, internal campaigns and storytelling workshops

YOUR QUALIFICATIONS & SKILLS

• Degree in Marketing, Communications, HR, or a related field
• Several years of previous experience in employer branding, communications or recruitment marketing
• Strong storytelling, copywriting, and content creation skills
• Experience with social media platforms and employer review sites
• Clear and concise verbal and written communication, with the ability to tailor messages to different audiences and cultural contexts
• High level of initiative, creativity and cross-functional collaboration
• Excellent command of English, German and/or Italian

OUR COMMITMENT

• Innovative work environment in a young, dynamic team
• High-tech projects in the future-proof sector of e-mobility
• Opportunities for advancement in a growing company
• A wide range of further training opportunities
• Attractive bonus system and performance-related pay
• Additional company benefits