Intern Retail Consulting Content and Market Management (f/m/x)

BMW Group; München; On-site; EUR 12,000 - 18,000; Full time

Benefits offered by this job

Apartment offers (Munich)

Job summary

BMW Group is offering an internship in Retail Consulting Content and Market Management. You will support the Content and Market Management team, develop consulting programs, and contribute to global rollouts across more than 30 countries.

You will assist with AI topic integration into consulting content and help develop AI solutions for our market community, while working in an international team in Munich. The position is full-time for 6 months with opportunities for student housing offers.

Qualifications

• Studies in business administration, economics, management or related field.
• Above-average academic achievements.
• Structured and analytical way of working with strong problem-solving capabilities.
• Ability to translate complex topics into clear and understandable concepts and presentations.
• Practical experience with developing and maintaining AI driven solutions.
• Ability to work independently while collaborating effectively within an international team.
• Fluent English skills; German and further language skills desirable.

Responsibilities

• Support Content and Market Management with developing consulting programs and setting up international projects.
• Assist in creating presentations, communication materials, guidelines, tools and best-practice content for global rollouts.
• Help steer rollouts of consulting projects across 30+ countries.
• Assist in integrating AI topics into global consulting content.
• Contribute to develop and rollout AI solutions to our market community.

Skills

Analytical thinking

Problem solving

Presentation skills

Team collaboration

English fluency

Education

Business administration or economics

Tools

AI-driven solutions

Job description

Intern Retail Consulting Content and Market Management (f/m/x)

THE BEST INTERNSHIP IN THEORY - AND IN PRACTICE.

SHARE YOUR PASSION.

World-leading technologies don’t make it into a BMW until they’ve undergone one of the most challenging journeys imaginable. It takes dynamic teams with outstanding technical skills to take them from the drawing board to the road. That’s why our experts will treat you as part of the team from day one, encourage you to bring your own ideas to the table – and give you the opportunity to really show what you can do.

Our international team at the BMW Group develops consulting programs and manages worldwide consulting projects for selected BMW Group markets and their dealerships. Our consulting programs focus on sales topics and overarching areas such as business management, digital marketing, and customer experience as well as strategy and transformation topics like electromobility and digitalization.

What awaits you?

• You will support the Content and Market Management team with developing consulting programs and setting up international consulting projects.
• You support the creation of presentations, communication materials, consulting guidelines, consulting tools and best-practice content for global rollouts.
• In addition, you assist with steering rollouts of consulting projects running in more than 30 countries.
• You support the integration of AI topics into global consulting content.
• Moreover, you contribute to develop and rollout AI solutions to our market community.

What should you bring along?

• Studies in business administration, economics, management or a related field.
• Above-average academic achievements.
• Structured and analytical way of working with strong problem-solving capabilities.
• Ability to translate complex topics into clear and understandable concepts and presentations.
• Practical experience with developing and maintaining AI driven solutions.
• Ability to work independently while collaborating effectively within an international team.
• Fluent English skills; German and further language skills desirable.

Do you enjoy working in an international team and shaping innovative consulting projects?

What do we offer?

• Digital offers & mobile working.
• Apartment offers for students (subject to availability & only Munich).

Earliest starting date: at the earliest from 01/18/2027

Duration: 6 months

Working hours: Full-time

You can find helpful tips on your application and the application process here .

At the BMW Group, we place great importance on equal treatment and equal opportunities. Our recruiting decisions are based on the personality, experience, and skills of the applicants.

Intern Retail Consulting Content and Market Management (f/m/x)

Legal Entity:

BMW AG

Location:

Job Field:

Job Id:

195916

Publication Date:

16.09.2026