Influencer marketing manager in DACH

Braineffect; Berlin; Presencial; EUR 45.000 - 65.000; Jornada completa

Ventajas ofrecidas por este puesto de trabajo

Пенсионный план и 15% взнос

Urban Sports Club

Обеденная льгота

100% владение и доверие, без микроменя

Компания ужины, йога и спортивные урок

Скидки на продукцию

Ежегодный Jobbatical — удаленная длит.

Descripción de la vacante

BRAINEFFECT ищет специалиста по Influencer Marketing DACH для разработки и реализации кампаний с блогерами. Вы будете подбирать инфлюенсеров, строить отношения и курировать портфолио сотрудничеств.

В задачи входит планирование кампаний, анализ KPI, работа с инструментами Storyclash/Infludata и тесное взаимодействие с командой маркетинга и product-департаментом. Знание немецкого на уровне носителя и английский приветствуются.

Formación

• 1–2 года опыта в инфлюенсер-маркетинге, желательно в e-commerce, бренде или агентстве.
• Опыт поиска, контактов и управления инфлюенсерами и реализации кампаний.
• Умение выстраивать отношения с блогерами и агентствами.
• Понимание актуальных трендов социальных сетей и контента.
• Базовые KPI инфлюенсер-маркетинга; готов учиться аналитике и ROI.
• Знание German на уровне носителя и хорошее знание английского.

Responsabilidades

• Исследование подходящих инфлюенсеров и создание долгосрочных отношений.
• Управление портфолио инфлюенсеров и поддержка переговоров.
• Планирование, координация и реализация кампаний; контроль выполнения.
• Анализ результатов кампаний и выявление точек роста.
• Работа с инструментами для поиска и оценки кампейн-результатов.
• График сотрудничества с командами маркетинга и product-отделом.

Herramientas

Storyclash

Infludata

Descripción del empleo

Описание:

BRAINEFFECT is one of the fastest-growing e-commerce companies for Mind Nutrition in Germany. As Influencer Marketing Manager DACH (w/m/x), you play an important role in developing and running successful influencer campaigns. Your ability to identify influencers, collaborate with them and look after them is key to increasing brand visibility, engagement and ROI.

Задачи:

You research suitable influencers and content creators for BRAINEFFECT, reach out to them and build long-term relationships with them. You manage your own influencer portfolio and support negotiations, collaborations and contract processing. You independently plan, coordinate and implement influencer campaigns and ensure that everything runs smoothly. You keep an eye on important influencer marketing KPIs, analyze the performance of your collaborations and identify opportunities for optimization together with the team. You work with influencer marketing tools such as Storyclash, Infludata or similar platforms to find suitable creators and evaluate campaign results. You contribute creative ideas for influencer campaigns and social media content and support the implementation of campaigns and events. You work closely with other marketing teams and our product department to create successful campaigns.

Требования:

Ideally, you have 1–2 years of experience in influencer marketing, preferably at an e-commerce company, a brand or an agency. You have already gained initial experience in researching, contacting and managing influencers, as well as implementing campaigns. You enjoy making new contacts, building relationships and communicating with creators and agencies. You have a good understanding of Instagram, TikTok and current social media trends, and know what content works for different target groups. You have a basic understanding of influencer marketing KPIs and are keen to learn more about performance, data and ROI. Ideally, you have already worked with tools such as Storyclash, Infludata or similar platforms. If not, you are motivated to get up to speed quickly. You work in a structured, organized and independent way and keep track of several ongoing collaborations. You are creative, communicative, a real team player and enjoy contributing your own ideas. You speak German at native-speaker level and have good English skills. Будет плюсом: Initial experience in food, supplements, health, fitness or lifestyle is a plus, but not a must

Условия:

• We offer a company pension plan and support you with a 15% contribution.
• We subsidize your Urban Sports Club membership and lunch.
• We guarantee you 100% ownership, 100% trust and 0% micromanagement for you and your working style.
• We regularly organize company dinners, yoga and sports classes, as well as parties.
• We offer our employees really good discounts on our products.
• And best of all: We offer our employees an annual “Jobbatical”, which lets you extend your vacation in the sun by simply continuing to work remotely.