Influencer Manager (Germany) for The Coca Cola Company account

Findasense; Berlin; Vor Ort; EUR 55.000 - 75.000; Vollzeit

Zusammenfassung

Findasense in Berlin is seeking an Influencer Manager to lead end-to-end influencer projects for The Coca-Cola Company in Germany, aligning European strategy with local market needs. You will coordinate agencies, manage local influencer media plans, monitor activations, and report results.

This role requires 3+ years' influencer experience, native German, fluent English, and a proven ability to work across agencies and internal teams.

Qualifikationen

• At least 3 years working recently with influencers.
• Native speaker of the selected market plus English proficiency.
• Experience working in agency, client side, or both.
• Knack for influencer event production and Gen Z engagement.
• Knowledge of social media best practices for influencer executions.

Aufgaben

• Coordinate influencer campaign projects, ensuring alignment with the brand strategy.
• Coordinate agencies responsible for executing influencer actions and provide guidance.
• Collaborate with the EU influencer team and brand departments to manage organizational aspects.
• Attend meetings with agencies and other departments.
• Provide strategic vision for influencer marketing projects and latest trends.
• Prepare presentations and final reports in PowerPoint format.
• Maintain brand expectations and communicate requirements to agencies.
• Conduct weekly project meetings to identify improvements and resolve issues.
• Ensure KPI fulfillment, operational efficiency, and brand compliance.

Kenntnisse

Project management

Communication

Proactiveness

Leadership

Innovation

Strategy & execution

Jobbeschreibung

The Role

At Findasense, we are looking for an Influencer Manager to take part in an exciting international project in the FMCG industry, within The Coca Cola Company account. Acting on behalf of our client, the selected candidate will own the end to end influencer project management in Germany, aligning both European strategy with local market needs.

The candidate will coordinate all the agencies in charge of the influencers in the selected market, and will serve as an expert to achieve the project goals.

We are a hub of 22 influencer managers working with HQ and throughout Europe. Your mission will be to manage and execute local influencer media plans, with a close relationship with the agencies and other internal teams of Findasense.

You will monitor the influencer activations, detect improvements and solve possible challenges that may arise during the execution.

What would you do?

Influencer Scope

• Coordinate influencer campaign projects, ensuring the best possible experience for influencers within each event/action and alignment with the brand’s overall strategy.
• Coordinate all agencies responsible for executing influencer actions, providing guidance on creation, development, and results.
• Coordinate work with the EU influencer team and other brand departments to manage all organizational aspects.
• Attend meetings with agencies and other departments.
• Provide overall strategic vision for influencer marketing projects according to the latest trends and the company’s overall strategy.
• Prepare presentations and final reports in PowerPoint format.
• Maintain strategic understanding and contact with the brand, identifying and communicating expectations, requirements, and preferences to agencies and their teams.
• Conduct weekly meetings with teams to track projects, identify improvements, and solve issues that may arise during execution.
• Ensure KPI fulfillment, operational efficiency, and brand compliance.

Requirements

Who are you?

• The ideal candidate must have knowledge of project management, with a great set of skills in terms of communication, proactiveness, leadership, innovation, and strategy and execution.

• Moreover, it’s necessary at least 3 years working recently with influencers. You should be a native speaker of the selected market, plus English proficiency to coordinate within an international team.
• You have experience working in agency, client side, or both.

• We’re looking for someone who has a knack for influencer event production and knows how to connect with Gen Z! If you’re flexible, organized, and love planning exciting activations, we want to hear from you.
• You have in-depth knowledge of social media best practices for executions in the countries and enjoy helping others achieve their goals.
• Integrity and drive are super important to us, and we appreciate someone who can thrive under pressure while keeping a positive attitude. If you’re a strategic thinker who takes initiative and is always ready to jump in, you’ll fit right in with our team!

Why should you join us?

At Findasense we are a global Brand Experience company, we rely on the power of data to create personalized experiences and execute strategies by creating relevant content. We believe in self-management, transparency and focus on a collaborative culture where our EPIC (Strategy, Purpose, Identity and Culture) model makes us unique, different and allows us to create lasting relationships. Through our parent company TP, we enable brands to build digital hubs around the powered to help our partners build iconic brands.

The recruitment of this influencer manager will be done locally by our parent company TP, but all management and operational matters will be led by Findasense.