Head of User Acquisition (Europe)

Timup; Deutschland; Hybrid; EUR 80.000 - 100.000; Teilzeit

Zusammenfassung

A fast-growing AI company is seeking a Head of User Acquisition to lead performance-driven campaigns. Responsibilities include media buying, data analysis, and compliance management. The ideal candidate will have media buying experience on platforms like ExoClick, proficiency in analytics tools, and excellent communication skills. This is a fully remote position with flexible contract options.

Leistungen

Flexible contract options

Fully remote work

Qualifikationen

• Experience in media buying on platforms like ExoClick, TrafficJunky, and TrafficStars is preferred.
• Proficiency in using advanced analytics tools.
• Fluency in English is required.

Aufgaben

• Plan, execute, and optimize media buying campaigns.
• Use analytics tools to monitor campaign performance.
• Test and optimize ad creatives based on metrics.
• Implement automation tools for campaign management.
• Build relationships with publishers and ad networks.
• Provide performance analysis and insights.
• Ensure compliance with platform regulations.

Kenntnisse

Media buying experience

Data-driven decision making

Creative testing

Knowledge of automation tools

Strong communication skills

Tools

Google Analytics

Voluum

Jobbeschreibung

Our client is a fast-growing AI company revolutionizing conversational AI experiences for roleplay, gaming, social interactions, and creative writing.

They are seeking a Head of User Acquisition to join their growth team and lead performance-driven campaigns across multiple platforms, driving user acquisition and scaling their innovative AI product.

Key Responsibilities

• Media Buying and Optimization: Plan, execute, and optimize media buying campaigns across direct publisher buys and adult ad networks like Exoclick, TrafficJunky, TrafficStars, and Adsterra.
• Data-Driven Decision Making: Use advanced analytics tools to monitor performance, conduct A/B tests, and optimize campaigns for maximum ROI.
• Creative Testing: Test and optimize ad creatives continuously, adjusting based on performance metrics and feedback.
• Automation Tools: Implement automation tools to enhance campaign management and streamline processes.
• Partnership Development: Build and maintain strong relationships with publishers and ad networks, negotiating favorable terms for ad placements.
• Market Research: Stay informed about industry trends, platform policy changes, and emerging opportunities to adapt strategies effectively.
• Reporting: Provide detailed performance analysis and actionable insights to refine advertising strategies.
• Compliance Management: Ensure all campaigns comply with platform regulations and manage risks related to adult content advertising.

Your Qualifications

• Ideally, experience in media buying with success on platforms like ExoClick, TrafficJunky, and TrafficStars.
• Proficiency in tools such as Google Analytics, Voluum, and other analytics platforms.
• Familiarity with ad formats like banners, preroll, push traffic, and interstitials.
• Fluent in English with excellent communication and collaboration abilities.

What We Offer

• Contract: Flexible, with a preference for B2B arrangements.
• Remote Work: Fully remote position with the freedom to work from anywhere.