Global Product & Strategic Marketing Manager

Siemens Healthineers AG; Forchheim; Hybrid; EUR 110,000 - 150,000; Full time

Job summary

Siemens Healthineers AG is seeking a Global Product & Strategic Marketing Manager to lead angiography product marketing, shaping forward-looking strategies and market positioning across international markets. You will drive strategic initiatives and coordinate global programs with cross-functional teams to deliver compelling campaigns and customer value.

In this role you will develop AI- and sustainability-focused programs, plan large-scale congresses and events, and engage with executives and

Qualifications

• University degree in a relevant field (business/marketing).
• Extensive experience in product/strategic marketing in healthcare/MedTech.
• Proven track record leading global cross-functional projects.

Responsibilities

• Own global product marketing for angiography portfolio and market positioning.
• Drive strategic marketing initiatives and support commercialization of priorities.
• Coordinate within Cardiovascular Care and with international stakeholders.
• Design and implement marketing programs focusing on AI, sustainability, and transformation.
• Plan and support global activities around congresses, events, and thought leadership.
• Represent portfolio in customer meetings with clear messaging and market insight.

Skills

Strategic thinking

Ownership/initiative

Strong communication

Structured work style

Willingness to travel

Team collaboration

International environment

Education

Bachelor's degree in Business/Marketing

Tools

MS Office

Job description

Global Product & Strategic Marketing Manager (f/m/d)

Do you want to help create the future of healthcare? Our name, Siemens Healthineers, was selected to honor our people who dedicate their energy and passion to this cause. It reflects their pioneering spirit combined with our long history of engineering in the ever-evolving healthcare industry.

We offer you a flexible and dynamic environment with opportunities to go beyond your comfort zone in order to grow personally and professionally. Sounds interesting?

Choose the best place for your work – Within the scope of this position, it is possible, in consultation with your manager, to work mobile (within Germany) up to an average volume of 60% of the respective working hours.

Even more flexibility? Mobile working from abroad is possible for up to 30 days a year under certain conditions and in selected countries.

Your Tasks And Responsibilities

• You are responsible for global product marketing for our angiography portfolio, developing forward-looking marketing strategies, compelling value propositions, and clear market positioning.
• You drive strategic marketing initiatives and support the successful commercialization of key business priorities.
• You take on a coordinating role within the Cardiovascular Care business and collaborate closely with adjacent clinical segments as well as international stakeholders.
• You design and implement innovative marketing programs focused on future-oriented topics such as artificial intelligence, sustainability, and healthcare system transformation.
• You plan, lead, and support global marketing activities surrounding international congresses, customer events, and thought leadership initiatives.
• You represent the portfolio in customer meetings and presentations, engaging diverse audiences with clear messaging and strong market insight.

To find out more about the specific business, have a look at https://www.siemens-healthineers.com/products-services

Your Qualifications And Experience

• You hold a university degree in a relevant field, such as Business Administration, Marketing, Communications, Industrial Engineering, or a comparable discipline.
• You bring extensive experience in product marketing, strategic marketing, or commercial marketing within the healthcare, MedTech, or medical device industry. Leveraging your clinical experience and understanding of medical processes and care pathways, you identify customer needs and translate them into successful marketing strategies.
• You have a proven track record of successfully leading global, cross‑functional projects and strategic initiatives.
• You excel at aligning diverse stakeholder interests and presenting complex topics in a structured, audience‑appropriate manner.
• You have experience in the development, positioning, and commercialization of innovative solutions, as well as in the planning and execution of international marketing initiatives.
• You bring experience in organizing and delivering congresses, events, and customer engagement formats.
• You are proficient in standard Microsoft Office applications and possess strong project management skills, enabling you to effectively plan, steer, and successfully execute complex projects.

Your Attributes And Skills

• You think strategically, demonstrate a strong sense of ownership, initiative, and results orientation, and are passionate about future‑focused topics.
• You enjoy developing creative ideas, influencing others with your vision, and successfully bringing concepts to life.
• Your dedicated team spirit and ability to persuade others enable you to thrive in an international, multidisciplinary environment and take on a leading role.
• You are a confident communicator and presenter, engaging effectively with colleagues, customers, and partners at all levels.
• You work in a structured and goal‑oriented manner, maintaining a clear overview even in complex stakeholder environments.
• You possess business‑fluent English language skills, both written and spoken; German language skills are considered an advantage.
• You are willing to travel internationally in connection with your role, including customer visits and congresses (10-20%).
• International experience is a plus.

Depending on the experience and qualifications background of the applicant, task enrichment into the area above the general pay scale is possible.

Siemens Healthineers is a leading global medical technology company. 74,000 dedicated colleagues in over 70 countries are driven to shape the future of healthcare. An estimated 5 million patients across the globe benefit every day from our innovative technologies and services in the areas of diagnostic and therapeutic imaging, laboratory diagnostics and molecular medicine, as well as digital health and enterprise services.

Our Culture

Our culture embraces different perspectives, open debate, and the will to challenge convention. Change is a constant aspect of our work. We aspire to lead the change in our industry rather than just react to it. That’s why we invite you to take on new challenges, test your ideas, and celebrate success.

Check our Careers Site at https://careers.siemens-healthineers.com/global/en

As an equal opportunity employer, we welcome applications from individuals with disabilities.