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A leading sales agency is seeking a Field Sales Representative in West Germany to drive new business development in the Horeca and Coffee markets. The role requires proactive sales skills, market knowledge, and fluent German. Candidates should be target-driven and enjoy interacting with customers. This position offers a competitive salary of €2500-3000 monthly plus uncapped commissions and requires regular travel within the region.
We have an exciting new opportunity - a Field Sales Representative position (6-month fixed-term contract) to work in West Germany for our new client- Lattiz!
Lattiz, developed by FrieslandCampina, one of the worlds largest and most innovative dairy cooperatives, is revolutionizing the hospitality industry with its unique milk frothing system. By combining cutting‑edge machines with specially crafted milk products, Lattiz delivers consistent, barista‑quality milk foam at the touch of a button and offers you the opportunity to be part of bringing this innovation to more cafs, restaurants and hotels
As a Sales Representative for Lattiz, you will be responsible for driving new business development and expanding existing partnerships within the Horeca, Convenience, and Coffee market. With a strong hunting mindset, you identify potential opportunities, approach key decision‑makers, and develop them into long‑term, profitable relationships.
Your focus will be on high‑traffic coffee locations operating in organized formats such as clusters or chains under one owner with between 5 to 50 outlets. Leveraging your market knowledge and network, you will position Lattiz as the preferred solution and ensure strong visibility in this competitive space.
As a native German speaker with excellent English skills, you are comfortable operating in an international environment while also bringing a deep understanding of the local market. This role is perfect for someone who thrives in a fast‑paced Horeca environment, loves engaging with people, and is motivated by making a real impact on sales performance and customer connection.