Enterprise Architect

GCS; Bayern; Vor Ort; EUR 120.000 - 150.000; Vollzeit

Zusammenfassung

GCS in Germany is seeking an experienced Enterprise MarTech Architect / Principal Consultant to lead design, strategy and transformation of large-scale digital marketing ecosystems for enterprise clients. You will work with business stakeholders, marketing leaders, and technology teams to architect customer-centric solutions that drive engagement, personalization, and measurable business outcomes.

You will work with marketing leaders and technology teams to architect customer-centric solutions

Qualifikationen

• Extensive consultative experience as Principal Consultant or Enterprise Architect or Digital Transformation Leader.
• Strong CX, digital marketing, and marketing-technology architecture knowledge.
• Ability to design scalable, end-to-end MarTech solutions across data, content, CRM and analytics.

Aufgaben

• Lead enterprise digital marketing and customer experience transformation initiatives.
• Design and architect end-to-end MarTech ecosystems across data, content, personalization, CRM, and analytics platforms.
• Advise stakeholders on digital marketing strategy, platform selection, and implementation roadmaps.
• Define scalable architectures for customer engagement, data activation, and omnichannel marketing execution.

Kenntnisse

MarTech architecture

CX & digital marketing understanding

Stakeholder management

Enterprise consulting

Roadmap & strategy

Tools

CDP

DMP

CRM platforms

CMS

Marketing automation

Jobbeschreibung

Are you passionate about designing and transforming enterprise-scale digital marketing ecosystems?

We are seeking an experienced Enterprise MarTech Architect / Principal Consultant to lead the design, strategy, and transformation of large-scale digital marketing ecosystems for enterprise clients. This role will work closely with business stakeholders, marketing leaders, and technology teams to architect customer-centric solutions that drive engagement, personalization, and measurable business outcomes.

Key Responsibilities

• Lead enterprise digital marketing and customer experience transformation initiatives.
• Design and architect end-to-end MarTech ecosystems across customer data, content, personalization, CRM, and analytics platforms.
• Advise business and technology stakeholders on digital marketing strategy, platform selection, and implementation roadmaps.
• Define scalable architectures for customer engagement, data activation, and omnichannel marketing execution

Required Experience

• Extensive experience in a consultative role as a Principal Consultant, Enterprise Architect, Solution Architect, Marketing Technology Architect, or Digital Transformation Leader.
• Strong understanding of customer experience (CX), digital marketing, and marketing technology architecture.

Technical Expertise

• Digital Marketing & Customer Experience
• Customer Data Platforms (CDP)
• Data Management Platforms (DMP)
• AdTech and Media Activation
• Marketing Automation
• Customer Journey Orchestration
• Omnichannel Personalization
• CRM Platforms
• Content Management Systems (CMS)
• Fluent German and English speaker

Would you like to hear more about the opportunity?