Engagement Manager

Trade Republic; Berlin; Vor Ort; EUR 60.000 - 90.000; Vollzeit

Benefits dieser Stelle

Relocation assistance

Zusammenfassung

Trade Republic, based in Berlin, is seeking a Growth/Engagement Marketer to shape a data-driven engagement program. You will develop strategies to boost user engagement, retention, and lifetime value, and work with product growth and brand marketing teams to optimize campaigns.

The role requires 4+ years in engagement/retention marketing, strong experience with marketing automation and CRM systems, and a hands-on, project-driven mindset. Relocation support is provided if required.

Qualifikationen

• Minimum of 4 years in engagement or retention marketing within fast-paced B2C environments preferably in fintech, e-commerce, or high-growth industries.
• Proficient in marketing automation tools and CRM systems (Braze, Salesforce, Dynamics, HubSpot) and CDPs like mParticle.
• Strong project management and execution focus with hands-on approach.
• Data-driven mindset to identify high-impact campaigns and iterate based on results.

Aufgaben

• Develop and implement engagement marketing strategies to drive user engagement, retention, and lifetime value.
• Responsible for constant performance optimization via testing.
• Drive data analysis to inform engagement strategies, optimize campaigns and report key engagement metrics performance.
• Work closely with cross-functional teams including product management, product growth and brand marketing.

Kenntnisse

Engagement marketing

Retention marketing

Data analysis

Marketing automation

CRM systems

Project management

HTML/CSS/SQL

Tools

Braze

Salesforce

Microsoft Dynamics

HubSpot

mParticle

Jobbeschreibung

Please note that this position is based in Berlin, Germany - relocation support is provided if required.

THE BEST WORK OF YOUR CAREER

Trade Republic is the largest savings platform in Europe - we operate in 18 countries, serving +10 million customers who trusted us with over 150B in assets. But we're striving for more.

We have a bold mission to empower everyone to build wealth with easy, safe, and free access to financial systems. You will have the opportunity to grow your career by collaborating with a team of outstanding talents and state of the art technology to build a lasting, positive future for millions.

WHAT YOU'LL BE DOING

Marketeers effectively spread the word: In the Growth Team we shape a brand that stands for the democratization of wealth. We raise awareness for our mission by bringing the best creative talents together with the most data-driven marketeers. We are the face to our growth.

• Develop and implement engagement marketing strategies to drive user engagement, retention, and lifetime value
• Responsible for constant performance optimization via testing
• Drive data analysis to inform engagement strategies, optimize campaigns and report key engagement metrics performance
• Work closely with cross-functional teams including among others product management, product growth and brand marketing

What We're Looking For

• Minimum of 4 years in engagement or retention marketing within fast-paced B2C environments preferably in e-commerce, fintech, or high-growth industries
• Proficient in marketing automation tools and CRM systems. Experience with platforms like Braze, Salesforce, Microsoft Dynamics, or HubSpot, and CDPs such as mParticle. Knowledge of HTML, CSS, and SQL is a plus
• You are stellar at project management, execution focused and not worried about getting your hands dirty yourself
• Data-driven mindset with strong analytical skills to identify new high-impact campaign strategies, as well as evaluate and interpret results of existing campaigns, allowing for iterative improvements

WHY YOU SHOULD APPLY NOW

Our culture rewards ownership, excellence, and high energy. We care deeply about outcomes and hold each other accountable - we're here to win and fix one of the largest challenges Europeans face - closing the pension gap and democratising wealth. If this gets you fired up, reach out!

We believe it's our team's varied identities and backgrounds that make us sharper and stronger. We're committed to creating an environment where everyone feels respected and has equal opportunity to thrive in their careers. For any questions on DEI during the interview process, reach out to your recruitment partner.