Digital Media Specialist

LOOP®; Berlin; Hybrid; EUR 36,000 - 44,000; Full time

Benefits offered by this job

4-day workweek

Free sports & fitness

+20% vacation days

Job summary

LOOP is a digital-first lead agency seeking a Digital Media Specialist to drive performance marketing, brand growth and online activations across Meta, TikTok, Google Ads, and more. You will analyze audiences, identify success factors, and translate insights into targeted media strategies.

Collaborating with cross-functional teams, you will optimize campaigns, monitor KPIs and contribute to measurable impact in a dynamic, hybrid work environment in Europe.

Qualifications

• Fluent in German and English to collaborate across teams and clients.
• Ability to analyze brands, audiences and success factors to shape media strategies.
• Experience in monitoring KPIs and optimizing campaigns across platforms.

Responsibilities

• Create and manage campaigns across Meta, TikTok, Google Ads and Pinterest.
• Analyze audiences and performance data to identify success factors and insights.
• Translate insights into targeted media strategies and channel selections.
• Collaborate with cross-functional teams to deliver measurable outcomes.

Skills

German

English

Data analysis

Tools

Facebook/Instagram Ads

Pinterest

TikTok Ads

Google Ads

Job description

LOOP is a digital-first lead agency, exploring the intersections between design, technology and digital brand building for leading brands. With a team of 400 digital talents and through data driven marketing, we help brave clients to stand out in the digital age. Over the last few years our brilliant team has done remarkable and innovative work for internationally recognised high-profile brands such as Puma, Audi, Breitling, Red Bull and numerous others.

At LOOP, we believe in the power of digital media to shape brands and spark engagement. As our new Digital Media Specialist,you'lldive deep into the world of performance marketing, brandgrowthand online activations— blending data-driven insights withcreativestrategy to craft campaigns that connect.You'llbe part of a collaborative teamthat'spassionate about driving measurable impact,optimizingperformance, and keeping LOOP's clients ahead in an ever-evolving digital landscape.

With your hands-on capability, curiosity, and passion for digital marketing,you'llhelp build, launch, andoptimizecampaigns across platforms — from Meta and TikTok to Google Ads and beyond.You'llanalyze audiences,identifysuccess factors, and transform insights into strategies that fuel performance, growth, and creativity across every channel.

Requirements

• Communicate with Clarity: Support in the creation of client presentations and internal reports that translate complex data into compelling stories.
• Shape Digital Strategies: Analyze brands, audiences, and success factors to develop targeted media strategies and thoughtful channel selections.
• Drive Campaign Performance:Monitorkey figures and KPIs,optimizingcampaigns across platforms for maximum impact and efficiency.
• Activate Across Channels: Support in the setup and management ofdigitalcampaigns, most importanton Facebook/Instagram, Pinterest, TikTok, Google Ads
• Transform Data into Insights: Create andmaintainperformance reports that highlight key metrics and actionable learnings.
• Collaborate and Contribute: Work closely with cross-functional teams, combining analytical thinking with creative problem-solving to deliver strong outcomes.
• Grow and Evolve: Bring enthusiasm, structure, and curiosity to your work — continuously expanding your digital marketingexpertiseand keeping up with emerging trends.
• Convince with Confidence and Expertise: Use your fluency in German and English to collaborate effectively across teams, departments, and clients.

Benefits

• 4-day Workweek: At LOOP you can choose between a 5-day or a 4-day workweek - and have the freedom to switch between these models twice a year
• Free Sports and Fitness: Yoga, fitness, climbing, tennis and more. LOOP covers the costs and gives you access to fitness studios and sports facilities across Austria or Germany
• +20% Vacation: We don't believe there can be enough time to recharge, that's why all our team members get +20% vacation days per year, we call it Sunny Hours
• 4000+ m² Office Space: Our loft space is part of our identity. An ideal environment for working, collaborating and finding inspiration — with an additional 600m² film- and photo studio
• 100% Hybrid Work: Home office or LOOP office space? It's your choice every day, and you don't even need approval
• International and Diverse: Team members from 40+ different nationalities in 7 locations, English as main language and a 55% female leadership quota
• And much more: Language Courses, Visa Support, LOOP.Horizon workshops and trainings, Klimaticket Contribution, Audiobook Library, Headspace App Subscription, etc

At LOOP, we believe great work deserves fair pay — and that transparency builds trust. For this role, the gross annual starting salary (full-time, based in Austria) is EUR 40,000. That's our baseline for candidates who meet the key requirements. If you bring more to the table — deeper experience, sharper skills — we're ready to reflect that in your offer. Our internal compensation framework is designed to keep things fair, structured, and clear.

So, if you are motivated to join the LOOP Team, we are happy to offer you a position as a Digital Media Specialist in Salzburg, Vienna, or Berlin. We are looking forward to receiving your online application!