Digital Commerce Strategist (m/f/d)

TBWA\ Gruppe Deutschland; Hamburg; Hybrid; EUR 50,000 - 70,000; Full time

Benefits offered by this job

Flexible workplace design

Creative challenges

Part of a young, multinational team

Job summary

A creative commerce agency in Hamburg is seeking a Digital Commerce Strategist to develop data-driven strategies for international clients. This role involves strategic ownership across Digital Commerce platforms, collaboration with teams, and innovative thinking. The ideal candidate has at least 3 years of experience in digital marketing strategy, is proficient in major commerce ecosystems, and excels in data analysis. A passion for creating compelling narratives and a collaborative mindset are essential. Fluency in English is mandatory, with German as a plus.

Qualifications

• 3 years of hands-on experience in digital marketing strategy focusing on eCommerce.
• Proficient in a major commerce ecosystem like Amazon or Shopify.
• Ability to develop strategies based on competitive analysis.

Responsibilities

• Own strategic work for international clients in Digital Commerce.
• Research and implement Digital Shelf strategies.
• Collaborate with teams to translate strategy into actionable content.

Skills

Digital marketing strategy

eCommerce expertise

Data analysis

Microsoft Office

English fluency

Tools

Google Analytics

Google Ads

Power BI

Helium 10

Job description

We are hiring

Integer is a Commerce Agency (part of HeimatTBWA Berlin and Omnicom – the world’s leading marketing and sales company) where data‑driven intelligence meets creativity to drive results. We help international brands dominate at the Digital Shelf, DTC platforms and Social Commerce.

We are looking for a Digital Commerce Strategist who’s passionate about data‑driven strategy that results in solutions designed to convert. You will work with global brands, collaborate with world‑class colleagues and shape how commerce evolves.

The Role

The Digital Commerce Strategist will own the strategic work for our international clients across their Digital Shelf, Social Commerce, and eRetail media endeavors.

The role will independently research, develop, and implement Digital Shelf strategies specifically, and strategies to accelerate Digital Commerce Consumer Journeys holistically.

This role will work closely with our Strategy Lead and with the agency’s leadership to find opportunities to innovate and organically grow our current and new client accounts. Strategy is not an island, and in this role, you get the opportunity to inspire and guide how all functions and roles in our company embrace and apply strategic intelligence in their day‑to‑day. Moving forward, this role has the opportunity to shape and evolve our company’s strategic Digital Commerce capability.

If you love to put in the work and are a strategic thinker with an entrepreneurial spirit and desire to constantly evolve and grow with the organization and network at large, this is the role for you.

Your profile

• 3 years of hands‑on experience in digital marketing strategy, with a focus on eCommerce and Digital Commerce channels
• Proven expertise in at least one major commerce ecosystem (e.g. Amazon, Shopify, eRetailers or d2c-platforms)
• You develop strategies rooted in competitive analysis and customer insight, always defining clear success metrics and KPIs.
• You have successfully developed or optimised digital content strategies that drive consumer engagement and conversion.
• You work seamlessly with account and creative teams to translate strategy into compelling digital commerce content.
• You enjoy doing the work – conducting research, diving into data analysis, and creating visually compelling presentations.
• You translate complex insights into clear, compelling narratives that resonate with various types and levels of stakeholders.
• Strong skills in Microsoft Office and experienced with data analytics tools (e.g. Google Analytics, Google Ads, Helium 10, Power BI)
• You stay aware of the latest trends in digital marketing and consumer experience.
• You communicate fluently in written and spoken English; German is a nice‑to‑have.
• You are based in Hamburg or the surrounding area and hold a valid German work permit.

What defines us

• We believe in partnership – with our clients and colleagues.
• We are a young, motivated, and multi‑national team, and we believe more in culture, mindset, and skills than static job descriptions.
• We roll up our sleeves and enjoy creative endeavors and challenges to grow with our clients, striving to do “Great Work That Works”.
• We work with great people who are passionate about the evolution of our agency team and enjoy making themselves part of the journey.
• We like flexible workplace designs with 3 days on site expected.

Ready to shape the future of Digital Commerce? We look forward to getting to know you and learning about your strategic approach!

Please send us your application online.