Digital Analytics Manager (m/f/d) - Maternity cover

RxREVU, Inc.; Köln; Vor Ort; EUR 60.000 - 75.000; Vollzeit

Benefits dieser Stelle

Work from Home up to 20 days (EU)

Team events

Kindergarten grant

Mental health support

Personal development

Deutschland Ticket mobility

Urban Sports Club

Zusammenfassung

Redcare Pharmacy is seeking an experienced Digital Analytics Specialist to enable data-driven decisions across our digital platforms. You will own KPI monitoring, tracking implementations, and analytics governance within a collaborative, cross-functional team in Cologne.

You will define analytics frameworks, work with product and marketing, and develop dashboards using Looker Studio and server-side tagging. This maternity-cover role requires strong data storytelling and GDPR awareness.

Qualifikationen

• Proven experience in digital analytics and knowledge of analytics platforms (GA4, Econda).
• Server-side tracking expertise and ability to translate data into actionable insights.
• Ability to collaborate with product and marketing teams to define analytics requirements.

Aufgaben

• Monitor KPIs across digital platforms and ensure data quality via server-side tagging.
• Define, implement, and refine analytics frameworks with cross-functional teams (product, marketing).
• Create dashboards/reports in Looker Studio and with Econda analytics to enable data-driven decisions.
• Plan, integrate, and maintain MarTech tools to enhance cross-channel performance.
• Lead training sessions so other departments can work with complex datasets.

Kenntnisse

digital analytics

GA4

Econda

server-side tracking

JavaScript

SQL

Python

Tools

Looker Studio

Google Tag Manager

GA4

Econda Analytics

Jobbeschreibung

Company Description

About Redcare Pharmacy:

As Europe's No.1 e-pharmacy, Redcare Pharmacy is powered by passionate teams and cutting-edge innovation. We strive to create a healthy, collaborative work environment where every employee feels valued and inspired to contribute to our vision "Until every human has their health". If you're seeking a career that offers purpose and aligns with your values, join us and begin your #Redcareer today.

Job Description

About the role:

You will work with complex data and will enable your colleagues to make data - based business decisions that will directly affect Redcare Pharmacy's success.

Please note that this position is offered as a fixed-term maternity cover.

About your tasks:

• You continuously monitor KPIs across all our digital platforms (webshops, apps) and leverage server-side tracking to ensure robust data quality
• You define, implement, and refine analytics frameworks in collaboration with product teams and marketing stakeholders, managing the end-to-end tracking setup in Google Tag Manager (including server-side tagging)
• You collaborate with cross-functional teams to develop custom dashboards and reports (Econda Analytics, Looker Studio), ensuring data-driven insights are accessible and actionable
• You plan, integrate, and maintain MarTech tools, while identifying opportunities to enhance cross-device, cross-channel, and customer journey performance
• You conduct training sessions and workshops to enable other departments to confidently work with complex datasets and analytics tools

Qualifications

About you:

• You have proven experience in digital analytics and comprehensive knowledge of analytics platforms (e.g., GA4, Econda), including server-side tracking
• You are proficient in JavaScript for advanced tagging; SQL and/or Python skills are a plus for complex data manipulation.
• You possess the ability to translate complex data into clear, actionable insights for diverse stakeholders
• You are familiar with privacy regulations (cookie policies, GDPR, DSGVO) and their implications for analytics strategies
• You are willing and able to meet with your team colleagues in our Cologne office at least once a week

Additional Information

About your benefits:

In order to provide our employees with the best possible support for their individual needs, we offer a wide range of benefits:

• Work from Home: If your job does not require you to be present in the office, we can arrange the place you work from individually - even for up to 20 days a year anywhere in the EU.
• Redcare events: We promote teambuilding through creative team events, and celebrate our successes together at regularly scheduled parties.
• Kindergarten Grant: We offer our employees who pay for childcare in kindergarten 100,00 (total) per month.
• Mental Health: Get quick and professional help from psychologists of Likeminded if you feel overwhelmed in private or professional life. Anonymous and free of charge.
• Personal Development: We are all constantly learning. That's why we support and foster your career development through internal & external training and help you grow.
• Mobility: Your commute matters to us. We provide our employees with a fully costed Deutschland Ticket which can be used at any time.
• Sports & Health: Your well-being is our top priority. Therefore, we offer you a range of opportunities to improve your health. Profit from a membership (M) package at Urban Sports Club, providing a variety of sports offers tailored to your interests.