Cross Border Category Manager

Joybuy; Berlin; On-site; EUR 55,000 - 90,000; Full time

Job summary

Joybuy, a JD.com-backed cross-border retail platform, is expanding its Europe team in Berlin. We seek a seasoned professional in category management and merchandising with deep German market knowledge to drive assortment decisions for Home & Living.

The role requires strong analytical skills and experience with international teams. You will collaborate across functions to optimise product selection, monitor market trends, and position Joybuy’s offerings to German consumers.

Qualifications

• 5+ years of experience in Category Management, Buying or Merchandising.
• Excellent knowledge of the German market, consumer trends and competitors.
• Ideally experience with major brick-and-mortar or omnichannel retailers.
• Strong eye for product and sharp commercial instinct.
• Analytical and results-driven with ability to translate data into recommendations.
• Comfortable working in an international, multicultural environment with teams in China or Asia.

Responsibilities

• Analyse German Home & Living market trends and consumer demand to optimise assortment.
• Recommend product introductions, prioritisation, adaptations or removals based on market relevance.
• Collaborate with Category, Marketing and other teams to sharpen product positioning.
• Track performance post-launch and refine the assortment accordingly.

Skills

Category management

Merchandising

German market knowledge

Analytical skills

Buying

Job description

Joybuy is JD.com's dedicated retail platform for Europe, offering products across a wide range of categories. Operating across the UK, Netherlands, Germany, France, Belgium and Luxembourg, we're building the future of retail through smart systems, bold ideas, and a customer-first mindset. Backed by JD.com, also known as JINGDONG, and its trusted global technology and supply chain ecosystem, we deliver a shopping experience that is speedy, reliable, and genuinely enjoyable. If you're ready to make a difference, bring your talent and grow with us. Don't just buy, Joybuy.

Learn more about who we are and what we do: https://about.joybuy.com/about/

What We Offer

Joining Joybuy means becoming part of a business where people, innovation, and impact work together to shape the future of cross-border e-commerce. You'll contribute to smart supply chains, efficient logistics, and meaningful projects that drive real customer value. With a competitive salary, great office locations, and a supportive, people-first culture, you'll have the space to grow your career, learn from talented colleagues, and make a genuine impact in a fast-expanding international business.

About The Team

You'll be joining the Joybuy team, which values collaboration, ownership, and a commitment to delivering high-quality results in a fast-paced, dynamic environment.

What You'll Do

• Collaborate with the China-based Cross-border Category teams to analyse and optimise the Home & Living product selection, bringing in-depth knowledge of the German market.
• Analyse consumer trends, purchasing behaviour, competitor assortments and market data to identify high-potential products and sub-categories.
• Recommend which products to introduce, prioritise, adapt or remove from the assortment based on their relevance to German consumers.
• Keep a close eye on the German Home & Living market, including major retailers, product trends and evolving consumer expectations.
• Identify differences in preferences and trends across the main European markets to uncover opportunities for assortment localisation.
• Spot emerging trends and new product opportunities, making the most of the breadth of supply and sourcing capabilities in China.
• Work with Category, Marketing and other teams to sharpen product positioning and appeal.
• Track product and category performance after launch and use the insights to continuously refine the assortment.

What We're Looking For

• At least 5 years of experience in Category Management, Buying, Merchandising or a similar commercial role, ideally in Home & Living (home décor, furniture, household equipment, etc.).
• Excellent knowledge of the German market, consumer expectations, product trends and the competitive landscape.
• Ideally, experience at a major brick-and-mortar or omnichannel retailer, with hands-on experience in product selection and assortment building.
• A strong eye for product and sharp commercial instinct: you can tell which products will resonate with German consumers.
• Analytical and results-driven, able to turn market data and consumer insights into clear, concrete recommendations.
• At ease in an international, multicultural environment, ideally with experience working with teams in China or Asia.
• Excellent communication and influencing skills, with the ability to build strong relationships across markets and cultures.