Creator Manager TikTok Shop - NL (m/f/d)

GENUINE Beauty GmbH; Köln; Vor Ort; EUR 60.000 - 90.000; Vollzeit

Zusammenfassung

GENUINE Beauty GmbH in Cologne seeks a Creator Manager to lead creator strategy for top brands and drive sales through TikTok formats.

You will build a strong creator network, coach partners on hooks and content, and turn trends into repeatable campaigns that scale across markets. This role offers an international, fast-paced team and growth opportunities in live shopping and social commerce.

Qualifikationen

• Initial experience in influencer marketing, talent management, or social media with measurable results.
• Native-level TikTok literacy with ability to turn trends into repeatable formats.
• Strong knowledge of TikTok hooks, social commerce and creator content optimization.
• Portuguese language proficiency and English for internal communication.

Aufgaben

• Manage a selection of core brands as dedicated point of contact for creator strategy and performance.
• Spot emerging TikTok trends and translate them into scalable content formats.
• Coach creators with hooks, insights, and feedback to drive sales.
• Scout and develop creators for long-term partnerships.
• Translate brand goals into clear briefs for TikTok-native content.
• Collaborate with TikTok teams and adapt to algorithm updates.

Kenntnisse

Influencer marketing

Talent management

Social media

TikTok hooks

Social commerce

Creator content optimization

Jobbeschreibung

Your mission

We’re looking for you!

TikTok Shop is changing the way people shop online – and you can be part of it from the very beginning.

GENUINE is one of Germany’s leading TikTok Shop partners, and we’re looking for a Creator Manager (m/f/d) to join our team in Cologne. You won’t just be managing lists – you’ll be responsible for the creator strategy for some of our most important brands. Your mission: build a strong creator network, develop creators strategically, and turn TikTok trends into formats that actually drive sales.

Join one of Europe’s most sought-after TikTok Shop agencies and take ownership of creator management and operational execution.

• Brand Ownership: You manage a selection of our core brands as their dedicated point of contact – from creator strategy to performance, always keeping the brand identity in mind.
• Trend & Format Development: You spot emerging TikTok trends early and turn them into new content formats that convert and scale.
• Creator Coaching: You actively support our affiliate partners with hooks, trend insights, and content feedback – helping them create videos that don’t just look good, but actually sell.
• Creator Scouting & Development: You identify promising creators, bring them on board, and build long-term partnerships instead of relying on one-off collaborations.
• Creative Briefing: You translate brand goals into clear, actionable briefs that empower creators to produce TikTok-native content that performs.
• TikTok Collaboration: You stay in regular contact with TikTok’s own teams, keep up with algorithm updates, and leverage new features strategically for your brands.

Your profile

• Initial experience in influencer marketing, talent management, or social media – ideally with a focus on measurable results.
• You’re a TikTok native: You spot trends before they peak and know how to turn them into repeatable content formats.
• Strong understanding of TikTok hooks, social commerce, and creator content optimization – you know what makes content perform and convert.
• Native-level Portuguese and good English skills for internal communication.

Why us?

• Make an Impact: Flat hierarchies and short decision-making processes – your ideas don’t get stuck in endless approval rounds. They get put into action.
• Day-One Mentality: We move fast. You’ll join an international, high-energy team where ideas don’t get stuck in meetings – they get executed.
• Real Growth: Build expertise in some of the most in-demand areas of digital marketing right now – creators, e-commerce, and live shopping.
• Strong Team: International, fast-paced, and open-minded – we work hard, and we make sure to have fun while doing it.