Creative Director Innovation & Technology (all genders) - Retail & CPG Vertical

WongDoody; Berlin; Hybrid; EUR 70.000 - 90.000; Vollzeit

Zusammenfassung

A creative technology agency in Berlin is looking for a Creative Director to lead digital-first branding and communication strategies. The ideal candidate will have 6-8+ years in creative direction with a portfolio that blends storytelling and innovation. Fluent German is required, alongside a very good level of English. This role offers flexible working hours and a collaborative environment.

Leistungen

Flexible working hours

30 days' vacation per year

Urban Sports Club membership

Qualifikationen

• 6-8+ years of experience in creative direction or brand storytelling roles.
• Experience with technologies like GenAI and immersive tools.
• A portfolio showcasing digital brand presence.

Aufgaben

• Lead digital-first creativity across multiple platforms.
• Mentor and guide creative teams.
• Stay ahead of digital trends.

Kenntnisse

Creative direction

Brand storytelling

Digital campaign leadership

Mentoring

Fluent German

English proficiency

Strategic thinking

Collaboration

Ausbildung

Relevant degree in Marketing or Communication

Tools

GenAI

Immersive design tools

Jobbeschreibung

Creative Director Innovation & Technology (all genders) - Retail & CPG Vertical

WongDoody – that’s over 2,000 colleagues across 22 design studios on four continents. In Germany, around 300 colleagues work with us at our locations in Berlin, Stuttgart, Düsseldorf, and remotely. Our service areas include Experience Design, Immersive Experiences, Influencer Marketing, and future‑proof, holistic Digital Marketing. As part of Infosys, a global technology leader, we develop customer‑centric solutions at the intersection of creativity, technology, and artificial intelligence.

We combine deep industry expertise in FMCG, retail, automotive, mechanical engineering, and technology. For brands such as dm, Otto, Porsche, Bosch, TRUMPF, and Mercedes‑Benz, we create user‑centric strategies, distinctive brand presences, digital products, and influencer campaigns that seamlessly integrate creativity, data, and media.

• Flexible working hours and 100% overtime compensation
• Work where it works for you. At home or in the office, or any mix you like
• Working for strong brands and clients we believe in
• 30 days' vacation per year
• Urban Sports Club
• Nice people in welcoming teams

What you can expect

• Lead digital‑first creativity: Drive the development of holistic brand communications across digital platforms, from campaign concepts and branded content to interactive activations and digital ecosystems.
• Use technology as a creative catalyst: Apply emerging tools like GenAI, immersive design, and interactive storytelling as enablers that amplify brand narratives.
• Inspire and guide a creative team: Mentor and lead art directors, copywriters, and motion designers through concept, pitch, and production with clarity and inspiration.
• Stay ahead of digital trends: Spot shifts in platforms, behaviors, and formats to ensure our work remains forward‑thinking, relevant, and bold.
• Lead creative production: Guide teams through the production process, whether for video shoots, AI‑generated content, or smart, format‑aware assets for social and digital platforms.
• Present and partner with confidence: Communicate creative strategies and ideas persuasively to clients and internal teams, ensuring alignment across creative and business goals.
• Contribute to growth: Actively support new business pitches, and innovation showcases with fresh ideas and compelling presentation materials.

What we'd love to see

• A background in digital brand communication, campaigns, content creations that span web, mobile, social, and emerging formats.
• 6‑8+ years of experience in creative direction, brand storytelling, or digital campaign leadership roles in agencies, studios, or consultancies.
• Fluent German is required, a very good level of English is appreciated.
• A portfolio that blends storytelling with innovation, featuring case studies that show how you’ve crafted brand presence through digital means.
• A strong understanding of digital behaviors, brand‑building principles, and the production realities of content in a platform‑first world.
• Expertise with technologies like GenAI, immersive tools, or emerging tech, and the imagination to apply them creatively.
• Clear, strategic thinking and the ability to pitch and present ideas that balance creative integrity with client realities.
• A natural mentor and collaborator, someone who brings positivity, ambition, and empathy into every room.

We care about your personality and professional skills. We don't care about your gender, age, nationality or appearance and are open to working with everyone.

Please note: This is a job ad by WongDoody GmbH based in Germany. Through our website or other sources, you may find job ads published by one of our WongDoody sister companies around the globe with whom we act jointly under the band “WongDoody”. For each job offer, only the entity is responsible, which has published the ad. Contact persons, required information and applicable terms may differ. You can inform yourself how WongDoody GmbH is processing your personal data provided in the application process here.

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