Content Designer (d/f/m)

Personio; Berlin; On-site; EUR 70,000 - 95,000; Full time

Benefits offered by this job

Salary package

28 days vacation

Impact Day

Family leave & mental health support

Job summary

Personio is expanding its Localisation team to shape product content for multilingual use. As Content Designer, you’ll craft scalable content systems, governance, and AI-enabled tooling that guide Product Design, PMs, and Engineering.

You’ll ensure high quality language across German and English, with embedded partnerships across product areas. You’ll collaborate with design, product, and operations colleagues to raise content standards and drive translation-ready content that benefits customers

Qualifications

• 3-5 years of experience in Content Design, UX Writing, or similar product content roles.
• Fluent in German and English (native or C2 in both).
• Strong writing craft and ability to build scalable guides, frameworks, and content patterns.
• Experience working closely with product designers, PMs, and engineers.
• Understanding AI's impact on product experiences and ability to evaluate AI text.

Responsibilities

• Content Systems & Scalability: build reusable content patterns and self-service tools and use AI to scale impact.
• Content Governance & UX Quality: set standards for content and information architecture and fix gaps.
• Scale through AI: improve existing systems and create new AI-driven solutions.
• Localization Partnership: collaborate with Localisation to ensure German content is translation-ready.
• Embedded support: provide hands-on design partnership to product areas and feed learnings back into systems.
• Peer Education: contribute to playbooks, training, and reviews across teams.

Skills

Content Design

UX Writing

Systems thinking

Cross-functional collaboration

AI in content

Tools

AI tooling

Job description

Personio's intelligent HR platform helps small and medium-sized organizations unlock the power of people by making complicated, time-consuming tasks simple and efficient. Our team of 1,500 Personios is building user-friendly products that delight our 15,000+ customers and their 1.5 million employees. Ready to make an impact from day one?

Join us to shape the future of software in the underserved and high-impact HR technology industry. Your work will have a direct and tangible impact on customers, offering ownership and the chance to make a meaningful difference. As we prepare for significant growth, you'll face exciting challenges and have the opportunity to influence our path toward becoming one of the world's leading tech companies.

Personio's Localisation team sits at the intersection of Design, Product, and Operations — making sure the words in our product work as hard as the pixels around them, in every language we ship. The team comprises both Content Designers and Language Specialists. As a Content Designer, your role is central to building content maturity across Personio: creating the systems, patterns, terminology frameworks, and AI-assisted tooling that let Product Design, Product Management, and Engineering make good content decisions on their own, with embedded support layered in where teams need it most so that Content Design's time goes toward the problems only a designer can solve. You'll join as we continue shifting Content Design from a request-based function into one that shapes product quality upstream, before it ever reaches translation.

Role Responsibilities: What you'll do

• Content Systems & Scalability: You will build and maintain reusable content patterns, standards, and self-service tools, using AI where it helps scale their impact, so Product teams can handle everyday content needs independently.

• Content Governance & UX Quality: You will set the standard for good content and information architecture, identifying where AI-generated or Product-Designer-authored work misses the mark (e.g. missing context, undefined terminology, unclear structure) and proposing or making the fix.

• Scale through AI: You will help us scale Content Design expertise through AI, continuously improving what we already have and creating new solutions.

• Localisation Partnership & Beyond: You will collaborate with our Localisation function to ensure source content sets every target language (and especially German) up for high-quality translation, keeping in mind that other departments also draw on this same content downstream.

• Targeted Embedded Support: You will provide hands-on, embedded design partnership to specific product areas wherever teams need it most, and feeding what you learn there back into the systems and patterns everyone else relies on.

• Peer Education: You will contribute to playbooks, training, and reviews that raise the content quality bar across Design, Product, and Engineering.

Role Requirements: What you need to succeed

• You have 3-5 years of experience in Content Design, UX Writing, or a similar product content role, ideally within a B2B SaaS or complex digital product environment.

• You are fluent in German and English (native or C2 level in both), able to evaluate content quality in German as confidently as in English. Additional languages are a plus.

• You have strong writing craft alongside systems thinking but aren’t content with writing, you want to gain experience building guides, frameworks, and content patterns that scale beyond a single project.

• You've worked closely with product designers, PMs, and engineers, embedding content design early in the product process rather than reviewing it at the end.

• You understand how AI is changing product experiences and content design, and are confident using AI tools in your own practice as well as evaluating AI-generated language for quality and tone.

• You proactively frame problems, develop a clear point of view and make recommendations based on experiences and data

• You care about getting every language right, not just English — and you're quick to understand how source-language decisions affect translation outcomes.

Benefits - “Why Personio”

Personio is an equal opportunities employer, committed to building an integrative culture where everyone feels welcomed and supported. We embrace uniqueness and understand that our diverse, values-driven culture makes us stronger. We are proud to have an inclusive workplace environment that will foster your development no matter your gender, civil status, family status, sexual orientation, religion, age, disability, education level, or race.

At Personio, we value in-person collaboration while also offering flexibility. This role is office-based, with 2 days required in your contracted office location. The remaining days can be worked from home or in the office if you prefer. In addition, you’ll have 20 Flex Days per year to work remotely from other locations.Aside from our people, culture, and mission, check out some of the other benefits that make Personio a great place to work:

• Receive a competitive reward package – reevaluated each year – that includes salary, benefits, and pre-IPO equity
  

• Enjoy 28 days of paid vacation, plus an additional day after 2 and 4 years
  

• Make an impact on the environment and society with 1 (fully paid) Impact Day
  

• Receive generous family leave, child support, mental health support (including 24 sessions per year with Oli for yourself and 10 sessions for a significant other), and sabbatical opportunities
  

• We enjoy gathering for meals, cultural initiatives, and events like local Summer Sessions and year-end celebrations. There's also healthy snacks, drinks, and a weekly catered lunch.