Brand Manager (f/m/d)

Cooper Consumer Health; Baden-Württemberg; Hybrid; EUR 52.000 - 80.000; Vollzeit

Zusammenfassung

Cooper Consumer Health in Mannheim is seeking a Brand Manager (f/m/d) to lead brand strategies across the DACH region. The role is based in Mannheim with a hybrid working model and close collaboration with the Senior Brand Manager and cross-functional teams.

You will develop and execute brand plans, manage innovations and promotions, train internal sales and medical teams, and coordinate with external agencies while tracking market trends and performance.

Qualifikationen

• Master’s degree in marketing, Business, or related field.
• 3–4 years of experience as a brand manager or in a similar role.
• Fluency in German and English with ability to present in both languages.
• Strong project management and organizational skills.
• Strong strategic and analytical skills with an entrepreneurial mindset.
• Strong ability to collaborate with multiple stakeholders and teams.

Aufgaben

• Contribute to development, refinement and implementation of brand strategies for key brands with the Senior Brand Manager.
• Support creation and execution of brand marketing plans including above- and below-the-line activations with cross-channel consistency.
• Manage innovations and promotions with strong project management.
• Provide product training and materials for internal sales and external medical teams.
• Collaborate with external agencies and cross-functional teams (sales, innovation, regulatory, supply & logistics).
• Secure in-depth market knowledge (sell-in & sell-out) by analyzing trends, competitors, and customer data.
• Report to the Marketing Manager on brand performance and market insights.

Kenntnisse

Brand management

Project management

Strategic thinking

Analytical skills

Communication

Stakeholder management

Marketing tools

Ausbildung

Master’s degree in marketing, Business, or related field

Tools

Marketing tools

Jobbeschreibung

Brand Manager (f/m/d) – Mannheim | DACH Region

As part of our continued growth, we are looking for a Brand Manager (f/m/d) to join our team in Mannheim and help strengthen our marketing capabilities across the DACH region. The role is based in Mannheim and offers a hybrid working model.

Your Impact

In this role, you will take ownership of brand strategies across a portfolio of categories, working closely with the Senior Brand Manager and cross-functional teams. You’ll play a key role in shaping how our brands perform in the market and how we connect with customers and stakeholders.

Your Responsibilities:

• Contribute to the development, refinement and implementation of brand strategies for key strategic brands, working closely with the Senior Brand Manager.


• Support the creation and execution of brand marketing plans, including coordination and implementation of above- and below-the-line activations, ensuring cross-channel consistency and performance tracking.


• Manage innovations and promotions with excellent project management skills.


• Provide product training and materials for internal sales and external medical teams.


• Collaborate with external service agencies (e.g. packaging design, media & advertising) and cross-functional teams (sales, innovation, regulatory, supply & logistics).


• Secure in-depth market knowledge (sell-in & sell-out), analysing trends, competitors, and customer data.


• Report to the Marketing Manager on brand performance and market insights.

Your Profile:

• Master’s degree in marketing, Business, or a related field.


• Proven experience (minimum 3–4 years) as a brand manager or in a similar role. Preferred: Prior experience in the pharmaceutical, FMCG, or beauty sector.


• Fluent in German and English, with the ability to confidently deliver presentations in both languages.


• Strong understanding of brand development and marketing principles.


• Excellent project management and organizational skills.


• Strong strategic and analytical skills, coupled with a robust entrepreneurial spirit.


• Result-oriented with a no-nonsense approach and a strong team player.


• Proficient in using marketing tools and software.


• Stakeholder Management: Strong ability to build relationships, navigate different interests and involve the right stakeholders to drive decisions and achieve results.


• Entrepreneurial & Commercial Mindset: Proactively identifies business opportunities, thinks commercially and translates market potential into pragmatic actions and sound business cases.


• Strategic Thinking: Sees the bigger picture, develops a clear long‑term vision and translates it into actionable strategies and priorities.


• Influencing & Communication: Communicates ideas and recommendations convincingly, builds trust and is able to gain support across different stakeholders and levels.


• Ambition & Drive: Sets high standards, strives for strong results and is motivated to grow, take ownership and assume increasing responsibility.


• Agility & Adaptability: Thrives in a dynamic environment, manages multiple priorities effectively and remains pragmatic, resilient and solution-oriented when circumstances change.

If you’re looking for a role where you can make a real impact on brand growth in a dynamic environment, we’d love to hear from you.