Account Executive (DACH) - German Speaking

Siteimprove; Germany; On-site; EUR 100,000 - 150,000; Full time

Benefits offered by this job

Private medical coverage

Pension plan

Wellbeing support

Job summary

Siteimprove seeks a high-performing Account Executive for the DACH region. You will own the full sales cycle from prospecting to close, engaging senior stakeholders across Marketing, Digital, IT, and Procurement to deliver Siteimprove’s AI-powered SaaS platform.

German fluency is required to work with customers across the DACH market; this is a quota-carrying, cross-functional role in a fast-growing international organization.

Qualifications

• 5+ years of SaaS sales experience, with a track record in new business and/or account growth.
• Fluency in German (written and spoken) and experience selling into the DACH region preferred.
• Experience engaging senior stakeholders (CMO, CIO, etc.) and closing large enterprise deals.

Responsibilities

• Own the full sales cycle for named enterprise accounts in the DACH region, driving new logo acquisition and expansion.
• Build trusted relationships with senior decision-makers across Marketing, IT, and Procurement.
• Forecast and manage the sales pipeline in Salesforce; navigate long enterprise buying processes.

Skills

SaaS sales

Enterprise deals

DACH market

German fluency

Forecasting

Tools

Salesforce

CRM tools

Job description

Siteimprove is a global leader in digital accessibility, content optimization, and web governance, empowering organizations to deliver inclusive, high-performing digital experiences. With the launch of Siteimprove.ai, the only enterprise platform unifying content compliance and content performance, we are leading the way in the AI era—where content must perform for both humans and AI.

From accessibility and SEO/AIO to analytics and content intelligence, our Agentic Content Intelligence Platform enables organizations to create, govern, and optimize digital content that is compliant, discoverable, and effective at scale.

We are seeking a high-performing Account Executive to join our EMEA Enterprise Sales team, covering the DACH region. In this quota-carrying role, you will drive new business growth across strategic enterprise accounts, partnering with organizations typically ranging from 250M–5B+ in revenue.

You will engage senior stakeholders across Marketing, Digital, Communications, IT, Accessibility, and Procurement to uncover business challenges and deliver measurable outcomes through Siteimprove’s SaaS and AI-powered platform. This is a full-cycle sales role where you will lead everything from prospecting and discovery through to solution alignment, negotiation, and close.

A strong command of German is required, as you will be working closely with customers and prospects across the DACH region. This is a high-impact role within a fast-growing international organization, offering the opportunity to shape how leading enterprises approach accessibility, content performance, and AI-driven digital governance.

What you will be doing

• Own the full sales cycle for named enterprise accounts, driving both new logo acquisition and expansion opportunities within your territory
• Build and maintain trusted relationships with senior decision-makers across Marketing, Digital, Communications, IT, Accessibility, and Procurement
• Execute a multi-threaded sales approach to navigate complex enterprise buying processes and long sales cycles
• Identify customer challenges and align Siteimprove’s accessibility, analytics, SEO, and content intelligence solutions to business outcomes
• Partner closely with internal teams including Marketing, Solutions Engineering, Value Consulting, and Customer Success to deliver tailored, high-impact customer engagements
• Maintain accurate forecasting and pipeline management in Salesforce, ensuring disciplined opportunity progression
• Stay informed on EU and DACH digital accessibility regulations, AI governance trends, and enterprise compliance requirements
• Represent Siteimprove at industry events, conferences, and regional customer forums across EMEA
• Contribute to a culture of collaboration, continuous learning, and knowledge sharing across the sales organization

What we will require of you

• 5+ years of SaaS sales experience with a strong track record in new business and/or account growth
• Experience selling Martech, digital experience, or related enterprise software (e.g., Adobe, Oracle, Demandbase, Amplitude, Braze, 6sense)
• Fluency in German (written and spoken), with experience selling into the DACH market strongly preferred
• Proven ability to manage complex, multi-stakeholder enterprise sales cycles
• Experience engaging senior and executive stakeholders (CMO, CDO, CIO, and equivalent roles)
• Strong commercial acumen with the ability to build, forecast, and close large, strategic deals
• Collaborative mindset with a strong bias for action, learning, and cross-functional partnership
• High resilience, adaptability, and performance orientation in a fast-paced environment

What we will love about you

• Experience selling into regulated or highly governed industries such as financial services, insurance, or public sector
• Passion for digital accessibility, inclusive design, ESG, or responsible AI
• Familiarity with value-based selling methodologies (MEDDICC or similar) and consultative enterprise sales approaches

What you'll love about us

We’re building the next generation of AI-powered content intelligence, helping organizations unify accessibility, SEO/AEO, analytics, and content performance into one platform. If you’re energized by solving complex problems, working cross-functionally, and contributing to a product with real-world impact, we’d love to connect.

In addition, we hope you will appreciate:

At Siteimprove, we're committed to supporting your wellbeing both at work and beyond. Our UK benefits are designed to help you stay healthy, maintain a healthy work-life balance, and plan confidently for the future.

Rest and relaxation: 25 days of annual holiday, plus support for flexible and sustainable commuting to our London office.

Comprehensive benefits: Private medical coverage through Bupa, wellbeing and employee support services through Canada Life, and a weekly lunch allowance.

Prepare for the future: Company pension benefits through Aviva to help support your long-term financial goals.

Siteimprove is an equal opportunity employer

All qualified applicants will receive consideration for employment without regard to race, color, sex, sexual orientation, gender identity, religion, national origin, disability, veteran status, age, marital status, pregnancy, genetic information, or other legally protected status.

Siteimprove is a global corporation that has developed data practices to ensure your personally identifiable information is appropriately protected. Please note that personal information may be transferred, accessed, and stored globally as necessary for the uses and disclosures stated in accordance with your Privacy Policy at https://siteimprove.com/en/privacy/.

FedRAMP Authorization Notice for Job Postings

This position may involve access to systems, information, or customer environments that are subject to the Federal Risk and Authorization Management Program (FedRAMP). Where applicable, FedRAMP-related responsibilities will be outlined in the job description.

If the role includes FedRAMP-related duties, candidates may be required to meet the following requirements:

Identity Verification: Candidates must successfully complete federal I-9 employment eligibility verification.

Citizenship/Residency Requirement: Certain roles may be limited to U.S. citizens or lawful permanent residents if job duties include access to controlled systems, environments, or data.

Access Authorization: Employment offers for applicable roles are contingent upon confirmation that the candidate meets the minimum access requirements associated with the FedRAMP authorization level required for the position.

By applying, you acknowledge that, if the role includes FedRAMP-related responsibilities, employment may be subject to these authorization and verification requirements.

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