Trade Activation Account Executive – Bogota

Diageo; Bogotá; On-site; COP 40,000,000 - 70,000,000; Full time

Job summary

Diageo Colombia is seeking a results‑driven sales professional to expand our brand presence across key accounts in Bogota. You will lead commercial planning, execute territory plans, and manage distributor relationships to maximize distribution and in‑store activation of Diageo brands.

You'll analyze sell‑out and ROI data to optimize campaigns and ensure growth. The role focuses on delivering value for customers and Diageo, building authentic experiences, and advancing our brands in a dynamic,

Qualifications

• Experience in B2B or consumer goods sales.
• Strong client relationship management skills.
• Analytical mindset to assess sales data and KPIs.

Responsibilities

• Plan and drive Commercial planning cycles and activities.
• Build and execute territory sales plans and monthly work plans.
• Manage commercial agreements with distributors and clients in territory.

Skills

Sales

Client relations

Negotiation

KPI analysis

Job description

Diageo Colombia is seeking a results‑driven sales professional to expand our brand presence across key accounts in Bogota. You will lead commercial planning, execute territory plans, and manage distributor relationships to maximize distribution and in‑store activation of Diageo brands.

You'll analyze sell‑out and ROI data to optimize campaigns and ensure growth. The role focuses on delivering value for customers and Diageo, building authentic experiences, and advancing our brands in a dynamic,