Senior Marketing Analytics Specialist - Remote

Iron Mountain; Bogotá ciudad; Hybrid; COP 127,320,000 - 222,809,000; Full time

Benefits offered by this job

Remote work

Competitive compensation

Flexible work options

Health and wellness plans

Learning and growth opportunities

Job summary

Iron Mountain is seeking an analytical Senior Marketing Analyst to join our Marketing Analytics team.

You will uncover actionable insights across the full buyer journey, build interactive dashboards with Looker Studio or Tableau, and write SQL and Python to integrate data from Salesforce, Marketo, and analytics tools.

You’ll partner with marketing leaders to optimize attribution, test strategies, and drive cross-channel ROI while supporting growth with rigorous data storytelling.

Qualifications

• 4+ years of experience in B2B Marketing Analytics, Digital Analytics, or Business Intelligence roles.
• Strong knowledge of SQL, data visualization tools (Looker Studio or Tableau), CRM systems (Salesforce), and Marketing Automation (Marketo).
• Experience managing multi-touch attribution platforms (e.g., CaliberMind, Bizible) and integrating 1st- and 3rd-party data sources.
• Deep mastery of core B2B performance metrics, including MQL, SQL, CAC, ROAS, LTV, and conversion velocity.

Responsibilities

• Analyze full-funnel buyer journeys and cross-channel performance to optimize ROI across Demand Generation and ABM programs.
• Architect, build, and maintain interactive dashboards using Looker Studio or Tableau.
• Write clean SQL queries and Python scripts to integrate data across Salesforce, Marketo, attribution engines, and web analytics.
• Partner with marketing leaders to conduct variance and root cause analyses, providing proactive recommendations.
• Design, evaluate, and report on A/B and multivariate tests to improve targeting and conversion.

Skills

B2B Marketing Analytics

Multi-channel attribution

Data storytelling

ROI optimization

Tools

Looker Studio

Tableau

Salesforce

Marketo

Job description

Iron Mountain is seeking an analytical Senior Marketing Analyst to join our Marketing Analytics team.

You will uncover actionable insights across the full buyer journey, build interactive dashboards with Looker Studio or Tableau, and write SQL and Python to integrate data from Salesforce, Marketo, and analytics tools.

You’ll partner with marketing leaders to optimize attribution, test strategies, and drive cross-channel ROI while supporting growth with rigorous data storytelling.