Marketing Analytics Specialist

Iron Mountain; Bogotá ciudad; Hybrid; COP 127,320,000 - 222,809,000; Full time

Benefits offered by this job

Remote work

Competitive compensation

Flexible work options

Health and wellness plans

Learning and growth opportunities

Job summary

Iron Mountain is seeking an analytical Senior Marketing Analyst to join our Marketing Analytics team.

You will uncover actionable insights across the full buyer journey, build interactive dashboards with Looker Studio or Tableau, and write SQL and Python to integrate data from Salesforce, Marketo, and analytics tools.

You’ll partner with marketing leaders to optimize attribution, test strategies, and drive cross-channel ROI while supporting growth with rigorous data storytelling.

Qualifications

• 4+ years of experience in B2B Marketing Analytics, Digital Analytics, or Business Intelligence roles.
• Strong knowledge of SQL, data visualization tools (Looker Studio or Tableau), CRM systems (Salesforce), and Marketing Automation (Marketo).
• Experience managing multi-touch attribution platforms (e.g., CaliberMind, Bizible) and integrating 1st- and 3rd-party data sources.
• Deep mastery of core B2B performance metrics, including MQL, SQL, CAC, ROAS, LTV, and conversion velocity.

Responsibilities

• Analyze full-funnel buyer journeys and cross-channel performance to optimize ROI across Demand Generation and ABM programs.
• Architect, build, and maintain interactive dashboards using Looker Studio or Tableau.
• Write clean SQL queries and Python scripts to integrate data across Salesforce, Marketo, attribution engines, and web analytics.
• Partner with marketing leaders to conduct variance and root cause analyses, providing proactive recommendations.
• Design, evaluate, and report on A/B and multivariate tests to improve targeting and conversion.

Skills

B2B Marketing Analytics

Multi-channel attribution

Data storytelling

ROI optimization

Tools

Looker Studio

Tableau

Salesforce

Marketo

Job description

COL | Bogotá | Calle 18, 69B, 73

MEX | Ciudad de Mexico | Rodolfo Gaona, 86

Full time

J0108313

At Iron Mountain we know that work, when done well, makes a positive impact for our customers, our employees, and our planet. That's why we need smart, committed people to join us. Whether you're looking to start your career or make a change, talk to us and see how you can elevate the power of your work at Iron Mountain.

We provide expert, sustainable solutions in records and information management, digital transformation services, data centers, asset lifecycle management, and fine art storage, handling, and logistics. We proudly partner every day with our 225,000 customers around the world to preserve their invaluable artifacts, extract more from their inventory, and protect their data privacy in innovative and socially responsible ways.

Are you curious about being part of our growth story while evolving your skills in a culture that will welcome your unique contributions? If so, let's start the conversation.

Iron Mountain is seeking an analytical Senior Marketing Analyst to join our Marketing Analytics team.

In this role, you'll play a key part in uncovering actionable insights across the full buyer journey, transforming complex data into compelling stories that drive our global growth strategy. You'll have the opportunity to architect state-of-the-art reporting, optimize multi-touch attribution, and partner directly with key marketing and executive leaders to optimize ad spend and scale pipeline conversion.

What you’ll do:

• Analyze full-funnel buyer journeys and cross-channel performance to optimize ROI across Demand Generation and Account-Based Marketing (ABM) programs.

• Architect, build, and maintain interactive, high-impact dashboards using Google Looker Studio or Tableau to deliver clear stories for leadership.

• Write clean, efficient SQL queries and Python scripts to integrate data across Salesforce, Marketo, attribution engines, and web analytics.

• Partner with marketing leaders to conduct variance and root cause analyses, providing proactive recommendations when KPIs miss targets.

• Design, evaluate, and report on A/B and multivariate tests to continuously refine targeting and improve web conversion rates.

Skills & Qualifications:

• 4+ years of experience in B2B Marketing Analytics, Digital Analytics, or Business Intelligence roles.

• Strong knowledge of SQL, data visualization tools (Google Looker Studio or Tableau), CRM systems (Salesforce), and Marketing Automation (Marketo).

• Demonstrated experience managing multi-touch attribution platforms (e.g., CaliberMind, Bizible) and integrating 1st- and 3rd-party data sources.

• Deep mastery of core B2B performance metrics, including MQL, SQL, CAC, ROAS, LTV, and conversion velocity.

What We Offer (Benefits)

• Location: Remote (Colombia, Mexico, or surrounding regional hubs)

• Competitive compensation and benefits aligned with experience.

• Flexible work options to support work-life balance.

• Comprehensive health and wellness plans.

• Opportunities for continuous learning and professional growth.

Category: Marketing

Iron Mountain is a global leader in storage and information management services trusted by more than 225,000 organizations in 60 countries. We safeguard billions of our customers' assets, including critical business information, highly sensitive data, and invaluable cultural and historic artifacts. Take a look at our history here.

Iron Mountain helps lower cost and risk, comply with regulations, recover from disaster, and enable digital and sustainable solutions, whether in information management, digital transformation, secure storage and destruction, data center operations, cloud services, and art storage and logistics. Please see our Values and Code of Ethics for a look at our principles and aspirations in elevating the power of our work together.

If you have a physical or mental disability that requires special accommodations, please let us know by sending an email to [e-mail]. See the Supplement to learn more about Equal Employment Opportunity.

Iron Mountain is committed to a policy of equal employment opportunity. We recruit and hire applicants without regard to race, color, religion, sex (including pregnancy), national origin, disability, age, sexual orientation, veteran status, genetic information, gender identity, gender expression, or any other factor prohibited by law.

To view the Equal Employment Opportunity is the Law posters and the supplement, as well as the Pay Transparency Policy Statement.

Requisition: J0108313