Senior AdTech Product Owner — LATAM Growth & DOOH

Publicis Groupe; Bogotá; Hybride; COP 281 461 000 - 406 555 000; Plein temps

Avantages offerts par ce poste

Hybrid work scheme

Medical insurance

Language training

Professional development

Employee recognition

Home internet fee

Résumé du poste

Epsilon LATAM is seeking a Senior Product Owner to lead the strategy and execution of DOOH and programmatic platforms across LATAM markets. You will align commercial goals with engineering and data teams to deliver scalable initiatives that drive client value and revenue growth.

You will own the product lifecycle from vision to adoption, ensuring privacy-by-design and robust governance across markets. A strong executive presence and collaborative leadership are essential.

Qualifications

• Experience with DOOH and/or pDOOH platforms and knowledge of DSPs, SSPs, Ad Exchanges, and Trading Desks.
• Familiarity with CDPs, DMPs, Customer Data Platforms, Identity Resolution, Clean Rooms, and Data Collaboration Platforms.
• Experience operating across multiple LATAM countries with sensitivity to regional market diversity.
• Understanding of media planning, programmatic buying, performance and revenue enablement.
• Strong strategic communication, executive presence, negotiation, critical thinking, customer-centricity, ownership, adaptability, and continuous learning.

Responsabilités

• Define and manage short-, medium-, and long-term roadmaps for pDOOH, Performance Media, Reporting & Analytics, and Media Planning platforms, aligning investments with commercial growth objectives.
• Translate opportunities and insights from clients, publishers, and internal stakeholders into strategic, scalable product initiatives.
• Identify AdTech and MarTech trends and anticipate platform evolutions for LATAM regional leadership in digital media.
• Articulate product vision to executive leadership, commercial teams, and strategic partners with clarity and outcome orientation.
• Create and prioritize user stories and acceptance criteria focused on business value and technical feasibility.
• Maintain and evolve the product backlog with transparency and alignment between commercial priorities and engineering plans.
• Partner with engineering teams to deliver high-quality releases in large-scale, real-time data processing environments.
• Establish and oversee quality standards for platforms with high availability and reliability.

Connaissances

DOOH / pDOOH platform knowledge and Ad

Description du poste

Epsilon LATAM is seeking a Senior Product Owner to lead the strategy and execution of DOOH and programmatic platforms across LATAM markets. You will align commercial goals with engineering and data teams to deliver scalable initiatives that drive client value and revenue growth.

You will own the product lifecycle from vision to adoption, ensuring privacy-by-design and robust governance across markets. A strong executive presence and collaborative leadership are essential.