Senior Product Owner: AdTech/pDOOH Strategy (Hybrid)

Publicis Groupe; Bogotá; Presencial; COP 180.000.000 - 250.000.000; Jornada completa

Ventajas ofrecidas por este puesto de trabajo

Hybrid work scheme

Medical insurance

Language training

Professional development

Employee recognition

Home internet allowance

Descripción de la vacante

Epsilon LATAM is seeking a Senior Product Owner to lead the full product lifecycle for programmatic DOOH, analytics and media planning platforms across LATAM markets. You will align commercial strategy with technology to drive growth and value for clients, publishers, and internal operations in Colombia, Brazil, Argentina, and beyond.

In this role, you will own vision, roadmap, and measurement of impact, while collaborating with engineering, data, and compliance teams.

Formación

• Experience with DOOH and/or pDOOH platforms and knowledge of DSPs, SSPs, Ad Exchanges, and Trading Desks.
• Familiarity with CDPs, DMPs, Customer Data Platforms, Identity Resolution, Clean Rooms, and Data Collaboration Platforms.
• Experience operating across multiple LATAM countries with sensitivity to regional market diversity.
• Understanding of media planning, programmatic buying, performance media, and revenue enablement.
• Strong strategic communication, executive presence, negotiation, critical thinking, customer-centricity, ownership, adaptability, and continuous learning.
• Familiarity with privacy frameworks including LGPD, GDPR, and LATAM data protection requirements; advanced English proficiency is required.

Responsabilidades

• Define and manage short-, medium-, and long-term roadmaps for pDOOH, Performance Media, Reporting & Analytics, and Media Planning platforms, aligning investments with commercial growth objectives.
• Translate opportunities and insights from clients, publishers, and internal stakeholders into strategic, scalable product initiatives.
• Identify AdTech and MarTech trends and anticipate platform evolutions that position Epsilon LATAM as a regional leader in digital media.
• Articulate product vision to executive leadership, commercial teams, and strategic partners with clarity and outcome orientation.

Conocimientos

DOOH/pDOOH

DSP/SSP/AdExchanges

CDP/DMP/Identity

LATAM regional experience

Media planning/programmatic

Executive communication

Descripción del empleo

Epsilon LATAM is seeking a Senior Product Owner to lead the full product lifecycle for programmatic DOOH, analytics and media planning platforms across LATAM markets. You will align commercial strategy with technology to drive growth and value for clients, publishers, and internal operations in Colombia, Brazil, Argentina, and beyond.

In this role, you will own vision, roadmap, and measurement of impact, while collaborating with engineering, data, and compliance teams.