Personalization & Analytics Engineer ID89739

AgileEngine, LLC.; Perímetro Urbano Manizales; Presencial; COP 280.260.000 - 404.820.000; Jornada completa

Ventajas ofrecidas por este puesto de trabajo

Professional growth

Competitive USD-based compensation

Exciting projects with Fortune 500 and

Flextime

Descripción de la vacante

AgileEngine is seeking a Web Analytics Engineer to lead the implementation and optimization of analytics, tagging, and experimentation across web and mobile platforms in Colombia. You will drive A/B/n tests in Adobe Target and manage data collection architectures used by marketing and analytics teams.

The role requires hands-on experience with data layers, Launch, and CJ Analytics, with collaboration across marketing and UX groups to validate and deploy measurement strategies.

Formación

• 3+ years of hands-on web analytics implementation and digital optimization.
• Experience building and deploying tests in Adobe Target.
• Experience with Adobe Experience Platform Data Collection (Launch) and data layers.
• Experience with Customer Journey Analytics (CJA) or Omniture/Adobe Analytics.
• Strong QA and data validation skills.

Responsabilidades

• Lead the technical development, QA, and deployment of A/B/n tests and personalization campaigns using Adobe Target.
• Own and manage the enterprise web tagging architecture using Adobe Experience Platform Data Collection (Launch) or Google Tag Manager.
• Implement data layers and configure rules to ensure accurate behavioral tracking across web and mobile.
• Configure data connections and Data Views within Customer Journey Analytics (CJA) for cross-channel reporting.
• Collaborate with marketing and UX teams to assess feasibility of experimentation strategies.
• Maintain documentation of tag management architecture, data layers, and Target campaigns.

Conocimientos

Web analytics

Adobe Target

Tag Management

Adobe Launch

Adobe Analytics

Data layers

QA & data validation

Herramientas

Adobe Target

Adobe Launch

Adobe Analytics

Customer Journey Analytics

Descripción del empleo

Full time | AgileEngine | Colombia

Posted On 09/18/2026

City Manizales

State/Province Caldas

170001

IT Services

Job Information

AgileEngine is an Inc. 5000 company that creates award-winning software for Fortune 500 brands and trailblazing startups across 17+ industries. We rank among the leaders in areas like application development and AI/ML, and our people-first culture has earned us multiple Best Place to Work awards.

WHY JOIN US

If you're looking for a place to grow, make an impact, and work with people who care, we'd love to meet you!

WHAT YOU WILL DO

• Lead the technical development, QA, and deployment of A/B/n tests and personalization campaigns using Adobe Target.


• Own and manage the enterprise web tagging architecture using Adobe Experience Platform Data Collection (formerly Adobe Launch) or Google Tag Manager.


• Implement data layers and configure rules/extensions to ensure accurate behavioral tracking across web and mobile platforms.


• Configure data connections and Data Views within Customer Journey Analytics (CJA) to enable deep, cross-channel reporting for the analytics team.


• Work collaboratively with marketing and UX teams to assess the technical feasibility of proposed experimentation strategies.


• Maintain comprehensive documentation of tag management architecture, data layers, and active Target campaigns.

MUST HAVES

• 3+ years of hands-on experience in web analytics implementation and digital optimization


• Hands-on experience building and deploying tests in Adobe Target (VEC and Form-based experiences, Profile Scripts, Recommendations)


• Solid, hands-on experience with Tag Management Systems, specifically Adobe Experience Platform Data Collection (Launch)


• Working experience configuring and analyzing data within Customer Journey Analytics (CJA) or traditional Adobe Analytics (Omniture)


• Solid understanding of digital data layers (W3C standards, event-driven data layers) and event tracking


• Excellent problem-solving skills and a meticulous approach to QA and data validation

NICE TO HAVES

• Familiarity with Single Page Application (SPA) tracking and modern JS frameworks (React, Angular, Vue)


• Experience integrating Adobe Target with Adobe Analytics (A4T)


• Understanding of the broader Adobe Experience Platform (AEP), RTCDP, or Edge Network implementations


• Experience with Server-Side tagging or edge computing setups

PERKS AND BENEFITS

• Professional growth: Accelerate your professional journey with mentorship, TechTalks, and personalized growth roadmaps.


• Competitive compensation: We match your ever-growing skills, talent, and contributions with competitive USD-based compensation and budgets for education, fitness, and team activities.


• A selection of exciting projects: Join projects with modern solutions development and top-tier clients that include Fortune 500 enterprises and leading product brands.


• Flextime: Tailor your schedule for an optimal work-life balance, by having the options of working from home and going to the office – whatever makes you the happiest and most productive.