Media & Retail Data Insights Analyst

Publicis Groupe

Bogotá

Hybrid

COP 36,000,000 - 54,000,000

Full time

3 days ago

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Job summary

Publicis Global Delivery in Bogotá, Colombia is seeking a Data Analysis Specialist to transform media and retail data into actionable insights. You will build scalable reporting, work with diverse platforms, and collaborate with stakeholders to translate complex data into clear business recommendations.

The role requires 3+ years of data analysis experience, strong Python and SQL skills, and expertise with Power BI/Tableau/Looker for visualization.

Qualifications

Fluent English (B2+) or higher.
At least 3 years of experience in Data Analysis.
Strong Python knowledge (NumPy, Pandas, cloud SDKs).
Advanced SQL skills including window functions and DML.
Experience with data visualization tools (Power BI, Tableau, Looker).

Responsibilities

Define and automate data analysis extracts for media and retail within data clean rooms.
Create data models to ingest and consolidate data for visualization and analysis.
Collect, clean, and analyze data from multiple media platforms.
Translate data into actionable insights for stakeholders and campaigns.
Ensure accuracy and integrity of reports, dashboards, and visualizations.
Support media planning and audience targeting with data-driven insights.
Share knowledge via internal communications and trainings.