Marketing Analytics & Insights Lead

SD Solutions; Medellín; Presencial; COP 186.908.900 - 261.672.460; Jornada completa

Descripción de la vacante

A technology solutions provider in Medellín is seeking a Marketing Operations Manager Analyst to enhance analytics strategies and improve data-driven decision-making within the marketing team. The ideal candidate will have 3-5 years of experience in a relevant role and proficiency in Salesforce, along with an analytical mindset and strong presentation skills. This full-time position offers opportunities to work with cutting-edge analytics tools, improving the effectiveness of marketing initiatives.

Formación

• 3-5 years of experience in marketing operations or data-driven marketing role.
• Experience in a B2B SaaS environment is a plus.
• Proficiency in Salesforce and marketing automation systems.

Responsabilidades

• Expand and strengthen analytics infrastructure across digital channels.
• Monitor data flows and prevent data loss.
• Analyze campaign and channel performance for improvements.
• Design dashboards that showcase campaign results.

Conocimientos

Data interpretation

Data analysis

Attention to detail

Presentation skills

Problem-solving

Educación

Bachelor’s degree in Marketing, Business Analytics, or related field

Herramientas

Salesforce

Hockeystack

Tableau

Looker

Oracle Analytics

Descripción del empleo

A technology solutions provider in Medellín is seeking a Marketing Operations Manager Analyst to enhance analytics strategies and improve data-driven decision-making within the marketing team. The ideal candidate will have 3-5 years of experience in a relevant role and proficiency in Salesforce, along with an analytical mindset and strong presentation skills. This full-time position offers opportunities to work with cutting-edge analytics tools, improving the effectiveness of marketing initiatives.