LatAm Marketing & Brand Communications Lead

Vantage Specialty Ingredients; Bogotá; Presencial; COP 120.000.000 - 180.000.000; Jornada completa

Descripción de la vacante

Vantage Specialty Ingredients in Colombia seeks a Communications Marketing Lead to drive LATAM brand coherence and demand generation. You will adapt global messages to regional realities and manage campaigns across digital, PR, and events.

The role partners with global and regional teams to plan GTM initiatives, design regional content, and oversee events, webinars, and campaigns, ensuring ROI and consistent messaging.

Formación

• 6+ years in communications, brand management, or marketing roles, ideally in multinational B2B or consumer industries.
• Experience in event management, content development, and digital campaigns.
• Proven ability to adapt global strategies to regional execution with measurable results.

Responsabilidades

• Localize and adapt global creative assets, messaging, and campaigns for Latin America and ensure brand consistency across channels.
• Plan, coordinate, and execute regional events, trade shows, webinars, and digital campaigns with strong ROI.
• Create region-specific content for social media, PR, and internal communications, integrating technical stories into external assets.
• Collaborate with global and regional teams to ensure cohesive execution and support demand generation aligned with GTM plan and sales objectives.

Conocimientos

Communication skills

Storytelling

Project management

Cross-cultural collaboration

Agility

Educación

Bachelor's degree in Chemical Engineering, Marketing, Communications, Business Administration, or related field

Descripción del empleo

Vantage Specialty Ingredients in Colombia seeks a Communications Marketing Lead to drive LATAM brand coherence and demand generation. You will adapt global messages to regional realities and manage campaigns across digital, PR, and events.

The role partners with global and regional teams to plan GTM initiatives, design regional content, and oversee events, webinars, and campaigns, ensuring ROI and consistent messaging.