LatAm Gaming Brand Growth Lead

Gametime Technology Group; Bogotá ciudad; On-site; COP 40,000,000 - 70,000,000; Full time

Job summary

Gametime Technology is seeking a Marketing Executive to launch and grow gaming brands across select markets in Spanish-speaking Latin America. You will own the end-to-end execution of campaigns, shaping Spanish messaging and coordinating across paid media, CRM, and partners.

You'll bring at least two years of iGaming marketing experience, demonstrate ownership of campaigns and customer acquisition, and write clear campaign copy in Spanish and English.

Qualifications

• At least two years of marketing experience in iGaming, sports betting or online casino.
• Experience with ownership of campaigns and customer acquisition activities.
• Native Spanish and intermediate to advanced English, written and spoken.
• Strong understanding of digital marketing channels and campaign performance metrics.
• Good judgment about Spanish messaging and ability to write clear campaign copy when needed.

Responsibilities

• Own the execution of marketing and player acquisition campaigns, from brief and planning through launch, reporting and improvement.
• Help plan campaign, content and promotional calendars around brand launches, sporting events, casino promotions and other relevant moments.
• Help shape Spanish messaging for each brand and market. Write or adapt campaign copy when needed, and brief and review copy from creative partners when available.
• Brief designers, agencies and other creative partners, review their work and keep assets and approvals moving toward launch.
• Coordinate campaigns across paid media, social media, onsite placements and other relevant channels, working with paid media, CRM and affiliate partners where needed.
• Identify local creators, communities, media and partnerships that fit each brand, and help put promising opportunities into action.
• Track registrations, first deposits, acquisition costs and campaign engagement. Use the results to recommend changes to messaging, creative and promotions.
• Stay close to competitors, player behavior, sports moments and gaming trends. Bring what you're seeing into campaign discussions and help decide what to try next.
• Work with the relevant teams to ensure campaigns meet brand standards and local advertising requirements.

Skills

Campaign management

Customer acquisition

Spanish

English

Digital marketing

Job description

Gametime Technology is seeking a Marketing Executive to launch and grow gaming brands across select markets in Spanish-speaking Latin America. You will own the end-to-end execution of campaigns, shaping Spanish messaging and coordinating across paid media, CRM, and partners.

You'll bring at least two years of iGaming marketing experience, demonstrate ownership of campaigns and customer acquisition, and write clear campaign copy in Spanish and English.