E-commerce Director

the-global-talent-co; Colombia; A distancia; COP 300.060.000 - 500.100.000; Jornada completa

Ventajas ofrecidas por este puesto de trabajo

Global work exposure

Competitive compensation

Flexible work arrangements

15 days paid annual leave

Learning & development

Descripción de la vacante

The Global Talent Co. is seeking an E-commerce Director (D2C Growth Lead) to own and scale the company’s direct-to-consumer revenue across Shopify, TikTok Shop, Meta Shops, and email.

This senior, hands-on role combines strategy and execution. You will own outcomes, driving growth through conversion optimization, merchandising strategy, channel expansion, and operational excellence.

Formación

• 4–7+ years of ecommerce experience, ideally within DTC or consumer brands.
• Proven track record of owning and scaling ecommerce revenue.
• Strong hands-on experience across Shopify, TikTok Shop, Meta Shops, email, and ecommerce analytics.
• Deep understanding of CRO, merchandising, and conversion-led growth.

Responsabilidades

• Own and scale DTC revenue across Shopify, TikTok Shop, Meta Shops, and email.
• Define and execute ecommerce growth strategy aligned with product launches and promotions.
• Own Shopify performance end to end, including CRO, site optimization, and QA.
• Lead TikTok Shop strategy, including catalog, UGC/affiliate commerce, promotions, and compliance.
• Own Meta Shops across Facebook and Instagram, ensuring feed accuracy and smooth integrations.
• Own email strategy, campaigns, and lifecycle flows (including Mailchimp → Klaviyo transition).
• Partner cross-functionally on merchandising, bundles, SEO, and conversion initiatives.
• Own ecommerce analytics and dashboards (GA4), reporting weekly on KPIs and performance.

Conocimientos

Ecommerce growth

DTC

Shopify

TikTok Shop

Meta Shops

Email marketing

GA4 analytics

CRO

English

Spanish

Herramientas

Shopify

TikTok Shop Seller Center

Meta Commerce Manager

Mailchimp/Klaviyo

GA4

Monday.com

Slack

Descripción del empleo

E-commerce Director (D2C Growth Lead)
Full-time | Remote | LATAM

Check out The Global Talent Co.’s talent network:

https://www.globaltalent.co/network

About Us:

At The Global Talent Co., we provide opportunities to work with leading innovative technology companies worldwide, offering stable employment, competitive compensation, career growth, and access to a community of 25k+ like-minded marketing professionals.

Our mission is to bridge the gap between leading global tech companies and amazing global talent. We believe everyone deserves equal access to opportunities, regardless of the country they are born in.

About the Company

Our client is a fast-growing consumer brand focused on driving online revenue across multiple digital storefronts. They operate across Shopify, TikTok Shop, Meta Shops, and email—requiring a highly skilled ecommerce operator who can fully own these channels end to end. The team moves fast, works collaboratively, and values detail-oriented, data-driven decision-making.

The Role

We are looking for an E-commerce Director (D2C Growth Lead) to own and scale the company’s direct-to-consumer revenue across Shopify, TikTok Shop, Meta Shops, and email.

This is a senior, hands-on, revenue-owning role combining strategy and execution. You will not just manage ecommerce channels — you will own outcomes, driving growth through conversion optimization, merchandising strategy, channel expansion, and operational excellence.

Key Responsibilities

• Own and scale DTC revenue across Shopify, TikTok Shop, Meta Shops, and email
• Define and execute ecommerce growth strategy aligned with product launches and promotions
• Own Shopify performance end to end, including CRO, site optimization, and QA
• Lead TikTok Shop strategy, including catalog, UGC/affiliate commerce, promotions, and compliance
• Own Meta Shops across Facebook and Instagram, ensuring feed accuracy and smooth integrations
• Own email strategy, campaigns, and lifecycle flows (including Mailchimp → Klaviyo transition)
• Partner cross-functionally on merchandising, bundles, SEO, and conversion initiatives
• Own ecommerce analytics and dashboards (GA4), reporting weekly on KPIs and performance

Ideal Candidate

• 4–7+ years of ecommerce experience, ideally within DTC or consumer brands
• Proven track record of owning and scaling ecommerce revenue
• Strong hands-on experience across Shopify, TikTok Shop, Meta Shops, email, and ecommerce analytics
• Deep understanding of CRO, merchandising, and conversion-led growth
• Highly organized, proactive, and comfortable operating in fast-moving environments
• Excellent English communication skills (Spanish required; Portuguese a plus)

Tools you’ll use

• Shopify, TikTok Shop Seller Center, Meta Commerce Manager, Mailchimp / Klaviyo, GA4, AfterShip, Monday.com, Slack, WhatsApp, Helpshift, Canva

Your Benefits

Joining this team means more than just a job — it’s an opportunity to grow your career while working with some of the most innovative companies in the US and Europe. Here’s what you can expect:

Global Work Exposure: Collaborate with dynamic, forward-thinking teams across international markets.

Competitive Compensation: Enjoy a highly competitive salary aligned with top industry standards.

Work–Life Balance: Benefit from 15 days of paid annual leave, plus option for flexible work arrangements.

Learning & Development: Access opportunities to build your skills and grow professionally through continuous learning initiatives.

Supportive Environment: Be part of an inclusive, high-performing culture that values collaboration, growth, and your unique perspective.

Join Our Team

At The Global Talent Co., our mission is to bridge the gap between leading global brands and amazing global talent. We believe everyone deserves equal access to opportunities, regardless of the country they are born in.