Senior Product Marketing Manager — Video Tech & Growth

Jobgether; Schweiz; Remote; CHF 140,000 - 210,000; Full time

Benefits offered by this job

Flexible working arrangements

Remote work within Europe

Strategic ownership of initiatives

International collaboration

Learning and development opportunities

Exposure to video infrastructure tech

Conference and analyst visibility

Competitive compensation discussed on-

Job summary

Jobgether, in partnership with a leading Swiss tech company, seeks a Senior Product Marketing Manager to shape market positioning and go-to-market strategies for video infrastructure solutions. You will translate complex OTT and AdTech concepts into clear business value and drive global campaigns.

Collaborating with Product, Marketing, Sales and Engineering, you will own messaging, analyst relations, and market development, leveraging AI tools to boost efficiency, analytics and performance in an

Qualifications

• At least 8 years of experience in Product Marketing, Growth Marketing, or a related role within the B2B technology sector, including a minimum of 2 years in a senior leadership or lead position.
• Strong understanding of OTT streaming and video technologies, including live streaming, video-on-demand (VOD), and advertising technology (AdTech).
• Ability to understand complex technical concepts and translate them into compelling business value propositions for technical and non-technical audiences.
• Demonstrated experience developing product positioning, go-to-market strategies, competitive intelligence, and integrated marketing campaigns.
• Excellent writing, storytelling, and communication skills, with the ability to create clear, differentiated, and persuasive messaging.
• Proven ability to manage analyst relations, build industry relationships, and confidently represent an organization in public-facing engagements.
• Hands‑on mindset, combining strategic thinking with strong execution capabilities and a track record of delivering measurable marketing and growth outcomes.
• Practical experience using AI tools in marketing workflows, with a strong interest in exploring new applications to improve efficiency and performance.

Responsibilities

• Define and own product positioning, market segmentation, competitive analysis, and messaging strategies across the product portfolio.
• Develop and execute comprehensive go-to-market strategies for new product launches, including campaign briefs, messaging frameworks, and performance indicators.
• Lead analyst relations by building strong relationships with industry research firms, influencing market perception, and strengthening the organization's positioning in industry reports.
• Represent the business externally as a thought leader and spokesperson through industry conferences, media briefings, panels, and executive presentations.
• Integrate AI-powered tools into marketing processes to improve research, competitive intelligence, content development, and campaign optimization.
• Collaborate with Product, Sales, Marketing, and Engineering teams to translate technical capabilities into clear business benefits and differentiated value propositions.
• Develop sales enablement materials, strategic narratives, and communication tools that support revenue generation and help commercial teams close opportunities.
• Balance strategic leadership with hands-on execution, ensuring marketing initiatives remain aligned with business objectives and market opportunities.

Job description

Jobgether, in partnership with a leading Swiss tech company, seeks a Senior Product Marketing Manager to shape market positioning and go-to-market strategies for video infrastructure solutions. You will translate complex OTT and AdTech concepts into clear business value and drive global campaigns.

Collaborating with Product, Marketing, Sales and Engineering, you will own messaging, analyst relations, and market development, leveraging AI tools to boost efficiency, analytics and performance in an