Senior Product Manager - Hearing Aids (m/f/d)

Sonova Group; Stäfa; Hybrid; CHF 150,000 - 190,000; Full time

Benefits offered by this job

Flexible hybrid model

Training opportunities

Job summary

Sonova Group in Switzerland is seeking a Senior Product Manager to take end‑to‑end ownership of an assigned product scope, transforming customer, market and technology insights into commercially successful solutions. You will lead the product workstream from definition through launch and lifecycle optimization, coordinating PMs across categories and launches in a complex global organization.

The role emphasizes strategic thinking, execution excellence and strong cross-functional leadership, with

Qualifications

• 5+ years of relevant experience in Product Management, product marketing or launch management in a global environment.
• University degree in business, engineering, audiology, marketing or related field.
• Strong experience managing technically complex products across development, launch, and lifecycle.
• Strong commercial acumen with business cases, value propositions, pricing or margins.
• Ability to influence senior stakeholders in a complex matrix organization.
• Excellent English communication, presentation and negotiation skills.

Responsibilities

• Own the complete product marketing mix and strategy across concept development, launch, in-market management and lifecycle optimization.
• Lead product vision, use-case refinement, feature prioritization, product story and value proposition with R&D, UX, Portfolio and commercial teams.
• Build robust business cases and margin logic for launches, upgrades and lifecycle actions based on market and customer insights.
• Develop pricing logic, price-pack architecture and value-based pricing with Pricing and other stakeholders.
• Lead contributions to global launches and coordinate Product Managers for products, accessories or related elements.
• Drive go-to-market readiness across regions and channels, including availability planning, documentation and training inputs.
• Collaborate with Brand, MarCom and regional teams on product claims, messaging, sales tools and activation.
• Track adoption, quality, customer feedback, margin and KPI performance, initiating corrective actions.

Skills

Product management

Go-to-market

Strategic marketing

Launch management

Stakeholder alignment

Education

University degree in business, engineering, audiology, marketing or related field

Job description

At Sonova, we envision a world where everyone can enjoy the delight of hearing. This vision inspires us and fuels our commitment to developing innovative solutions that improve hearing health and human connection - from personal audio devices and wireless communication systems to hearing aids and cochlear implants. We're dedicated to providing outstanding customer experiences through our global audiological care services, ensuring that everyone has the opportunity to engage fully with the world around them.

Guided by a culture of continuous improvement that fosters resilience and self-motivation, our team is united by a shared commitment to excellence and a deep sense of pride in our work, each of us playing a vital role in creating meaningful change,

Here you’ll find a diverse range of opportunities that span both consumer and medical solutions and the freedom to shape your career while making an impact on the lives of others. Join us in our mission to create a more connected world, where every voice is heard and every story matters.

At Phonak, we develop advanced hearing solutions designed to improve how people experience and connect with the world. As our Senior Product Manager, you will take end-to-end ownership of an assigned product scope and play a leading role in transforming customer, market, and technology insights into commercially successful solutions.

You will lead the product workstream from initial definition through launch, go-to-market execution, performance management, and lifecycle optimization. Acting as a senior product authority, you will develop strong recommendations, align diverse stakeholders, influence key decisions, and coordinate Product Managers contributing to the same category or launch.

This is a high-impact opportunity for an experienced Product Manager who combines commercial judgment, customer focus, strategic thinking, and the ability to drive execution across a complex global organization.

More about the role:

• Own the complete product marketing mix and product strategy across concept development, launch preparation, in-market management, and lifecycle optimization.
• Lead product vision, use-case refinement, feature prioritization, product story, and value proposition development with R&D, UX, Portfolio, and commercial teams.
• Build robust business cases and margin logic for new launches, upgrades, and lifecycle actions using market, cost, customer, and competitive insights.
• Develop pricing logic, price-pack architecture, and value-based pricing recommendations with Pricing and other commercial stakeholders.
• Lead product contributions to global launches and coordinate Product Managers responsible for products, accessories, or dependent launch elements.
• Drive go-to-market readiness across regions and channels, including availability planning, documentation, training inputs, messaging, and operational dependencies.
• Brief and partner with Brand, MarCom, and regional teams on product claims, launch messaging, sales tools, training, and commercial activation.
• Track adoption, quality, customer feedback, margin, competitive performance, and other product KPIs, initiating corrective and lifecycle actions where required.

More about you:

Must haves:

• 5+ years of relevant experience in Product Management, product marketing, strategic marketing or launch management, ideally in a global environment.
• University degree in business, engineering, audiology, marketing or a related field.
• Strong experience managing technically complex products across development, launch, go-to-market and lifecycle activities.
• Strong commercial acumen, including experience with business cases, value propositions, pricing and/or margin considerations.
• Proven ability to develop recommendations, influence decisions and align senior cross-functional stakeholders in a complex matrix organization.
• Excellent English communication, presentation and negotiation skills, combined with strong strategic and execution capabilities.

Nice to haves

• Experience in hearing care, medical devices, healthcare or another regulated industry.
• Technical background or strong experience partnering with R&D/engineering teams.
• Experience coordinating or coaching other Product Managers or leading without formal authority.
• Experience with market trials, customer-centric development and/or Agile/SAFe methodologies

More about what we offer:

As one of the world’s leading hearing care providers headquartered in Switzerland, we’re committed to building an inclusive culture. We want to create an environment where you can balance a successful career with your commitments and interests outside of work, through our flexible hybrid working model. We offer a wide range of training opportunities for both your professional and personal development, and there are exceptional growth opportunities with individual development plans.

Sonova is an equal opportunity employer

We team up. We grow talent. We collaborate with people of diverse backgrounds to win with the best team in the market place. We guarantee every person equal treatment in regard to employment and opportunity for employment, regardless of a candidate’s ethnic or national origin, religion, sexual orientation or marital status, gender, genetic identity, age, disability or any other legally protected status.