Senior Marketing Campaign Manager - Swiss Market | Geneva, CH | Hybrid

LHH; Genf; Vor Ort; CHF 100’000 - 130’000; Vollzeit

Zusammenfassung

A leading company in Switzerland is seeking a Senior Marketing Campaign Manager to drive brand initiatives and marketing performance. This role requires managing marketing campaigns from start to finish, ensuring their effectiveness through collaboration with cross-functional teams. The ideal candidate will have strong project management skills, a degree-level education, and experience in fast-paced environments, with fluency in English and German being essential.

Qualifikationen

• 4-6 years of experience in marketing communications for consumer brands.
• Fluent in English and German; additional languages a plus.
• Proven experience managing campaigns across TV, radio, digital, and social media.

Aufgaben

• Manage and lead marketing campaigns for services in the Swiss market.
• Oversee entire campaign process from briefing to execution.
• Coordinate with creative teams and external agencies to produce campaign materials.

Kenntnisse

Project Management

Communication

Influencing Skills

Customer Impact

Ausbildung

Degree-level education

Jobbeschreibung

We are seeking a Senior Marketing Campaign Manager to join our team and support the growth of our client while enhancing their brand presence in Switzerland. This role offers an excellent opportunity for someone passionate about brand strategy, integrated campaign execution, and marketing performance, eager to gain hands-on experience in a dynamic, collaborative environment.

Responsibilities

• Manage and lead marketing campaigns for services and global brand initiatives in the Swiss market.
• Oversee the entire campaign process, from briefing to execution, including creative development and media planning across ATL and BTL channels.
• Lead cross-functional project teams, collaborating with global and central departments (PR, social media, website, CRM) to ensure local relevance.
• Coordinate with in-house creative teams and external agencies to produce campaign materials.
• Engage with store teams and regional managers for feedback before, during, and after campaigns to ensure effective execution and incorporate learnings.
• Complete campaign performance reports, tracking KPIs, capturing insights, and sharing findings with the team.
• Assist the Marketing & Digital Director in reviewing and approving creative assets prior to launch.
• Manage campaign budgets with accurate forecasting, tracking, and reporting.
• Maintain and reprint customer-facing materials like brochures and leaflets.
• Monitor brand performance metrics such as brand consideration and service uptake KPIs.
• Evaluate ROI of advertising spend using tools like Media Attribution analysis.
• Ensure timely and within-budget delivery of campaigns.
• Build strong relationships with cross-functional teams and agencies for efficient campaign execution.

Profile

• Fluent in English and German; additional languages are a plus.
• Degree-level education with 4-6 years of experience in marketing communications for consumer brands or services in fast-paced environments (e.g., FMCG, retail).
• Proven experience managing campaigns across TV, radio, digital, and social media.
• Experience coordinating with media and creative agencies.
• Excellent project management, communication, and influencing skills.
• Self-starter, results-oriented, and motivated by customer impact.
• Comfortable presenting to and engaging with senior stakeholders.
• Strong experience managing budgets for large-scale campaigns.

Job ID: A6E1AA0C-FC3A-463F-9A83-90C7E8811CCF

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