Regional General Manager, Europe

TN Switzerland; Lausanne; Vor Ort; CHF 100’000 - 160’000; Vollzeit

Zusammenfassung

An established industry player is seeking a Regional General Manager to spearhead operations in Europe. This role offers a unique opportunity to lead a dynamic team while shaping the business strategy for an innovative electric motorcycle launch. You will oversee P&L management, drive market share growth, and ensure alignment with corporate values. The ideal candidate will have extensive commercial experience in the automotive or retail sectors and a proven track record of strategic leadership. Join a forward-thinking company committed to inclusivity and innovation, making a significant impact in the recreational vehicle industry.

Qualifikationen

• 15+ years in automotive or retail in a multi-country region.
• Proven P&L management with strong retail focus.

Aufgaben

• Develop and implement business strategy for European markets.
• Manage P&L and achieve market share objectives.
• Lead and develop a high-performing team.

Kenntnisse

Commercial experience

P&L management

Strategic planning

Leadership

Problem-solving

Business acumen

Fluency in English

Knowledge of French or other European languages

Jobbeschreibung

Regional General Manager, Europe, Lausanne

Client:

BRP

Location:

Lausanne, Switzerland

Job Category:

Other

Job Reference:

2f60ea3f0d6e

Job Views:

3

Posted:

18.04.2025

Expiry Date:

02.06.2025

Job Description:

We are looking for an experienced sales and P&L leader to manage our operations in the European region, while ensuring the development and engagement of a high performing team.

Europe is part of the International Division of BRP and the biggest region outside North America. It covers the dealer direct markets of France, Germany, Sweden, Norway, Finland, UK, Italy, Spain, Benelux and Austria.

International has been identified as a key contributor for the future development of BRP. Europe represents a significant potential for this growth especially with the introduction of our new 2 wheel electric motorcycle for which Europe represents a significant opportunity.

YOU’LL HAVE THE OPPORTUNITY TO:

1. Develop and implement the business strategy for BRP in European Dealer Direct Markets. Monitor and review the progress against the strategy and adapt as required. Identify new business opportunities.
2. Manage European Dealer Direct P&L and achieve the territory’s wholesale, retail, PA&A, Network Development, and market share objectives through leadership of the territory and management of the team.
3. Provide clear priorities and work direction to direct or indirect teams, ensuring alignment with business priorities and BRP Values. Lead, mobilize and develop a high performing team. Manage performance and development of the team.
4. Oversee the risk management of the region and ensure a strict respect of our internal policies, including Authority and limits Policy and code of Ethics. Escalate issues as required.
5. Ensure an optimal Network coverage in the region, development of new dealers and growth within existing markets while upgrading our network quality in line with BRP image requirements.
6. Ensure that marketing, go-to-market and dealer development initiatives are effectively implemented in the assigned territory to ensure that we meet our retail objectives.
7. Nurture strong relationships with partners, both internally and externally.
8. Work with international and regional management teams as well as global stakeholders to align processes, but also create a culture of teamwork and collaboration.

YOU'LL THRIVE IN THIS ROLE IF YOU HAVE THE FOLLOWING SKILLS AND QUALITIES:

1. 15+ year commercial experience in automotive, powersports, 2 wheels or retail environment in a multi-country region in Europe.
2. Proven expertise in managing a P&L with a strong retail focus and experience in managing and developing a network both in a highly matricial environment.
3. Proven track record of delivering on expectations.
4. Ability to develop a strong strategic plan and actions to deliver it.
5. English fluent, French and/or another European language is a strong asset.
6. Demonstrate keen business instincts, business acumen and strategic thinking. Stays close to the data and is financially literate.
7. Ability to navigate through complexity to create the future. Capacity to thrive under pressure and handle ambiguity, strong problem solver.
8. Go-getter and entrepreneurial mindset that thinks outside the box while taking full accountability for end results in a matrix environment with direct and indirect reporting lines.
9. Strong inspirational leader that lifts people up and creates a nurturing environment that enables our people to find their greatness.
10. Ability to work with different time zones.

THE ROAD SHOULD BELONG TO EVERYONE.

We still live in a world where many feel the road is for other people. We believe we can make a difference. Moving people goes beyond making innovative products. We strive to nurture our people’s aspirations, to exceed our riders’ expectations and stand in solidarity with all the communities that ride with us. Building a more inclusive BRP with no barriers for those who seek to ride starts from within, and we need everyone's commitment, drive and dedication to make it a reality.

WELCOME TO BRP

We’re a world leader in recreational vehicles and boats, creating innovative ways to move on snow, water, asphalt, dirt and even in the air. Headquartered in the Canadian town of Valcourt, Quebec, our company is rooted in a spirit of ingenuity and intense customer focus. Today, we operate manufacturing facilities in Canada, the United States, Mexico, Finland, Australia and Austria, with a workforce made up of close to 20, spirited people, all driven by the deeply held belief that at work, as with life itself, it’s not about the destination; It’s about the journey.

This position is based in Lausanne, Switzerland. A commitment to travel is a must.

Please note that if you are NOT a passport holder of the country for the vacancy you might need a work permit.