Product Lead, Buyer Engine & Demand Growth

properti; Zürich; On-site; CHF 120,000 - 180,000; Full time

Job summary

properti, Switzerland's AI-native platform broker, is seeking a Senior Product Manager for the Buyer Engine. You will own the buyer side: how buyers find us, how we qualify and match buyers, and how we convert them to viewings and offers.

You will build a data-rich buyer database, ship AI-driven matching, and partner with engineering and growth to drive demand and mandates. Fluency in German and English is expected; French is a plus.

Qualifications

• 6+ years in product management with growth/funnel/marketplace focus.
• Experience in real estate portals or marketplaces is required.
• Hands-on builder mentality with data-driven decision making.

Responsibilities

• Own demand creation and traffic for buyer funnel end-to-end.
• Develop and maintain a robust buyer database and qualification/matching.
• Ship AI-based buyer matching and measure impact with data.
• Collaborate with eng and data teams; ship fast and iterate.

Skills

Growth

Funnels

Marketplaces

Builder mentality

AI tooling

Data modeling

SEO & alerts

German + English

Real estate portals

Tools

CRM systems

Prompts writing

AI tooling

Data analysis tools

Job description

properti, Switzerland's AI-native platform broker, is seeking a Senior Product Manager for the Buyer Engine. You will own the buyer side: how buyers find us, how we qualify and match buyers, and how we convert them to viewings and offers.

You will build a data-rich buyer database, ship AI-driven matching, and partner with engineering and growth to drive demand and mandates. Fluency in German and English is expected; French is a plus.