Media Intelligence Manager (m/f/d) for F. Hoffmann La Roche in

We make it GmbH; Basel; On-site; CHF 120,000 - 180,000; Full time

Job summary

We make it GmbH is seeking a Media Intelligence Manager to translate media, social, and reputation data into actionable intelligence for Swiss and German-language media. You will deliver daily reviews, real-time crisis alerts, and in-depth analyses, collaborating with external partners to support informed decision-making.

The role emphasizes a 40-hour work week and close partnership with Group Communications and external vendors, with fluency in German and English required.

Qualifications

• Higher education degree in Communications, Journalism, Data Analytics, Political Science, or related field.
• 5+ years of relevant experience in media intelligence, monitoring, or analytics.
• Deep knowledge of the Swiss and German-language media landscapes.
• Experience applying AI and large language model tools to research and workflow efficiency.
• Fluency in both German and English (written and spoken) is required.

Responsibilities

• Deliver and quality-control daily media reviews, alerts, and recurring intelligence products.
• Monitor corporate reputation and emerging issues across news and digital channels, identifying risks and opportunities.
• Provide rapid media intelligence, situational assessments, and targeted research during emerging issues or crises.
• Conduct resonance and reputation analyses to evaluate communications impact, stakeholder narratives, and key topics.
• Collaborate with media monitoring agencies and vendors on day-to-day service delivery, quality assurance, and tool optimization.
• Support the timely distribution and publication of corporate media and investor releases across external and internal digital channels.

Skills

Media intelligence

Media monitoring

Analytics

News judgment

German (written and spoken)

English (written and spoken)

Education

Higher education degree in Communications, Journalism, Data Analytics, Political Science, or related field

Tools

Sprinklr

Brandwatch

Talkwalker

Unicepta

Factiva

Swissdox

Job description

We make it GmbH is a company operating nationally in Switzerland. Thanks to many years of successful experience, it has a high level of competence in the personnel services sector. Concentration of placement activities on the core areas of industry, technology, office/administration, engineering, pharmaceuticals and IT. We make it GmbH places the highest demands on quality, ethics and discretion.

For our customer, the company F. Hoffmann La Roche, we are searching for:

Media Intelligence Manager (m/f/d)

Description

As a Media Intelligence Manager, you will support the day-to-day delivery and continuous development of the Media Intelligence capability within Group Communications. In this role, you bring clarity to complexity by translating media, social, and reputation data into timely, actionable intelligence. Combining daily intelligence reporting, deep-dive analysis, and research, you will support diverse stakeholder groups and collaborate closely with external partners, with a key focus on the Swiss and German-language media landscape. Working in close partnership with the Media Intelligence team, you will help identify emerging reputation risks and opportunities, evaluate the impact of communication activities, and enable well-informed, evidence-based decision-making.

The Perfect Candidate (M/F/D)

We are looking for an experienced Media Intelligence Manager to join Group Communications. In this role, you turn media, social, and reputation data into actionable intelligence, delivering daily media reviews, real-time crisis alerts, and deep-dive resonance analyses with a focus on the Swiss and German-language media landscape.

Working hours

Standard / 40 working hours

Tasks

• Deliver and quality-control daily media reviews, alerts, and recurring intelligence products
• Monitor corporate reputation and emerging issues across news and digital channels, identifying and assessing risks and opportunities
• Provide rapid media intelligence, situational assessments, and targeted research during emerging issues or crises
• Conduct resonance and reputation analyses to evaluate communications impact, stakeholder narratives, and key topics
• Collaborate with media monitoring agencies and vendors on day-to-day service delivery, quality assurance, and tool optimization
• Support the timely distribution and publication of corporate media and investor releases across external and internal digital channels

qualifications

• Higher education degree in Communications, Journalism, Data Analytics, Political Science, or a related field (or equivalent professional experience)
• 5+ years of relevant experience in media intelligence, media monitoring, or communications analysis (healthcare or corporate affairs experience is an advantage)
• In-depth knowledge of the Swiss and German-language media landscapes and strong news judgment
• Hands-on experience with social listening and analytics platforms (e.g., Sprinklr, Brandwatch, Talkwalker, Unicepta) and media databases (e.g., Factiva, Swissdox)
• Proven ability to analyze complex data sets and translate them into concise, actionable insights
• Practical experience applying Artificial Intelligence (AI) and Large Language Model (LLM) tools to research, intelligence gathering, and workflow efficiency
• Fluency in both German and English (written and spoken) is required

We look forward to hearing from you.