Media Intelligence Lead – Swiss-German Markets

We make it GmbH; Basel; On-site; CHF 120,000 - 180,000; Full time

Job summary

We make it GmbH is seeking a Media Intelligence Manager to translate media, social, and reputation data into actionable intelligence for Swiss and German-language media. You will deliver daily reviews, real-time crisis alerts, and in-depth analyses, collaborating with external partners to support informed decision-making.

The role emphasizes a 40-hour work week and close partnership with Group Communications and external vendors, with fluency in German and English required.

Qualifications

• Higher education degree in Communications, Journalism, Data Analytics, Political Science, or related field.
• 5+ years of relevant experience in media intelligence, monitoring, or analytics.
• Deep knowledge of the Swiss and German-language media landscapes.
• Experience applying AI and large language model tools to research and workflow efficiency.
• Fluency in both German and English (written and spoken) is required.

Responsibilities

• Deliver and quality-control daily media reviews, alerts, and recurring intelligence products.
• Monitor corporate reputation and emerging issues across news and digital channels, identifying risks and opportunities.
• Provide rapid media intelligence, situational assessments, and targeted research during emerging issues or crises.
• Conduct resonance and reputation analyses to evaluate communications impact, stakeholder narratives, and key topics.
• Collaborate with media monitoring agencies and vendors on day-to-day service delivery, quality assurance, and tool optimization.
• Support the timely distribution and publication of corporate media and investor releases across external and internal digital channels.

Skills

Media intelligence

Media monitoring

Analytics

News judgment

German (written and spoken)

English (written and spoken)

Education

Higher education degree in Communications, Journalism, Data Analytics, Political Science, or related field

Tools

Sprinklr

Brandwatch

Talkwalker

Unicepta

Factiva

Swissdox

Job description

We make it GmbH is seeking a Media Intelligence Manager to translate media, social, and reputation data into actionable intelligence for Swiss and German-language media. You will deliver daily reviews, real-time crisis alerts, and in-depth analyses, collaborating with external partners to support informed decision-making.

The role emphasizes a 40-hour work week and close partnership with Group Communications and external vendors, with fluency in German and English required.