Marketing Specialist

Artificialy SA; Ticino; Hybrid; CHF 90,000 - 120,000; Full time

Benefits offered by this job

Remote work option

Career growth opportunities

Competitive compensation

Job summary

Artificialy SA is an AI company based in Switzerland, with Lugano and Zurich offices. We are seeking a Marketing Specialist to own day-to-day marketing operations, content creation, and channel execution, directly contributing to growth and market positioning.

You will work with the Head of Marketing to shape how Artificialy shows up in the market, from content to brand visibility and operational excellence across channels. Join a growing AI company with leadership collaboration at the core.

Qualifications

• 3–6 years in B2B marketing, preferably tech or AI.
• Strong content creation background.
• Hands-on experience with CMS platforms.
• Solid understanding of CRM and marketing automation tools.
• SEO knowledge (on-page, keywords, meta tags).
• Social media management experience with building engagement.
• Ability to track performance and report results.
• Basic design skills (Canva, Figma, Adobe Suite).
• Fluency in English (C1).

Responsibilities

• Content Creation: write and publish target-group oriented content across channels.
• Website Management: maintain CMS, optimize for SEO and GEO.
• Social media & Brand Communication: drive engagement and consistency.
• Event Support: organize presence at conferences and webinars.
• Marketing Operations: maintain CRM and automation tools.
• Coordination: liaise with PR agencies and sales.
• Performance Tracking: monitor, report, and iterate for results.

Skills

Content creation

CMS platforms

CRM/Marketing automation

SEO

Social media

Analytics/reporting

Design basics

English fluency

Tools

Google Analytics

CMS (WordPress, etc.)

Job description

Artificialy is an AI company based in Switzerland, with offices in Lugano and Zurich. We design and deliver AI solutions that are impactful, tailored to real-world industry needs, and transparent.

Founded in 2020 by pioneers with over 40 years of combined experience in the field, our team brings together talented engineers, physicists, and mathematicians from across Europe. We are driven by curiosity, technical excellence, and a shared ambition to build AI systems that make a tangible difference.

We are looking for a Marketing Specialist who will join us as a key operational partner to help bring Artificialy to the next level.

This role offers the chance to take ownership of day-to-day marketing operations, content creation, and channel execution, while directly contributing to the strategic growth and market positioning of the company.

About The Role

Together with the Head of Marketing, you will help shape how Artificialy shows up in the market: from content and brand visibility to operational excellence across all marketing channels.

Join an established and growing AI company with proven market presence, working directly with leadership on both strategic and operational decisions.

Core Responsibilities And Tasks

• Content Creation: Write and publish target-group oriented content (e.g. LinkedIn posts, blog articles, case studies, and more)
• Website Management: Maintain and update the website (CMS), implement SEO and GEO best practices, and ensure content quality
• Social Media & Brand Communication: Maintain a strong social media presence that drives engagement and amplifies the company's voice across channels, in line with our communication strategy
• Event Support: Support in organising our presence at conferences, trade fairs, and internal events (webinars, hosted or co-hosted)
• Marketing Operations: Support in maintaining CRM and marketing automation tools
• Coordination: Liaise with external PR agencies, align internally with sales, manage external partners and agencies
• Performance Tracking: Monitor activity performance, report on what works, and iterate to improve results

Qualifications And Skills

• 3-6 years of experience in B2B marketing, preferably in tech or AI
• Strong content creation background
• Hands-on experience with CMS platforms
• Solid understanding of CRM and marketing automation tools
• SEO knowledge (on-page, keywords, meta tags)
• Social media management experience: Strong understanding of social media as a communication channel - you know how to build engagement and grow audiences
• Ability to track performance and report on marketing results - you know how to measure what matters and act on insights
• Design basics (Canva, Figma, Adobe Suite, or similar tools)
• Fluency in English (min. C1)

Nice to have

• Experience with digital products, AI, or technology-driven companies
• Fluency in German
• Understanding of B2B tech / AI context
• Knowledge about Swiss markets

We offer

• Full-time permanent contract
• Possibility to work from home
• Competitive compensation and growth opportunities
• A stimulating scientific environment with an informal working atmosphere
• Opportunity to scale marketing at an established AI company with proven market presence
• Direct collaboration with leadership and cross-functional teams